VIDEO

WATCH: Fighting the economic downturn and revolutionising retail with VR

WATCH: Fighting the economic downturn and revolutionising retail with VR
Enterprise Nation
Enterprise NationEnterprise Nation

Posted: Tue 19th Dec 2017

Former Thomson Holidays managing director Shaun Powell took on Activity Superstore in 2006. What began as a business above a small shop in Saffron Walden, is now a company that has sold over a million gift experiences and is a familiar sight in major high street retailers.

In this interview from Enterprise Nation TV with O2 Business, Powell discusses moving from the big corporate world to run a small business, surviving the economic downturn of 2008 while selling a luxury product and his latest innovation, virtual reality.

Activity Superstore has partnered with Debenhams to use VR headsets to allow people to experience the trills of helicopter rides, a go-karting experience and more before they purchase.

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Enterprise Nation
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Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

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