Posted: Thu 28th Oct 2021
In this workshop, School of Sales trainer Jonathan Ratcliff highlights what makes a good meeting with an existing customer.
Jonathan spends time out in the field with salespeople who should be capitalising on an initial relationship. Instead, they leave opportunities behind and come out with less than they should.
Having also spent significant time as a purchasing director, Jonathan also highlights common mistakes that really frustrate buyers!
Key takeaways from this session:
Planning and preparation
The difference between physical and Zoom meetings
How to set objectives
How to hone your questioning skills
How to deliver value in customer sales meetings