How Emily used crowdsourcing to test the market for her products

Posted: Mon 2nd Mar 2020

Catherine Douglas, Business Banking Director at TSB interviews Emily Canino, graphic designer and founder at Doodlemoo.

Doodlemoo creates a world of playfulness through design and typography, with style and fun at the heart of the business. As a creative person Emily discusses the obstacles she overcame when starting a business and not being confident with numbers, tax etc.

Keen to not suffer later, Emily decided the best way to fund her new product, the Creative Planner was to crowdsource. She talks about her experiences choosing this funding option.

Follow Emily's business journey and view her amazing product line on Instagram at @doodle_moo.

Learn more about how TSB can support small businesses at @tsbbank.

She's Got This
This interview is part of the She's Got This series, powered by Enterprise Nation, TSBO2 for BusinessUPS and Xero to support women start and grow a business in 2020, on their own terms. Watch more videos and masterclasses here.

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

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