How to create effective marketing messages – business.connected

Susana Marambio
Susana MarambioDirectorBeacon Business Commercial Services

Posted: Tue 31st Aug 2021

In this free business.connected workshop, Susana Marambio, digital expert and director of Beacon Business Commercial Services, explains how you can craft effective marketing messages.

Key takeaways from this session:

  • Understand the elements to craft effective marketing messages

  • Learn a simple framework to apply to your business

  • Create your own marketing message to start using immediately


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Susana Marambio
Susana MarambioDirectorBeacon Business Commercial Services
Susana is a SME business consultant for SME. She helps business owners who want to GROW & FUTURE PROOF their business to achieve their growth goals by providing them with the structure, the knowledge and the tools Susana is senior business management and marketing professional with over 25 years hands-on experience in developing and implementing growth strategies in pharma, technology, distribution and packaging industries. She has held strategic positions in brand management, product development, international marketing and business development at Global Corporations for EMEA markets.Susana and her family moved from The UK to Ireland in December 2020 and setup her own business, Beacon Business Commercial Services, during the second year of the pandemic (April 2021).Susana is passionate about providing individuals with tools to help them to be the best version of themselves and this is her drive during her corporate career as well as in her own business. She is an adventurer, risk taker and loves collaborating with other likeminded professionals. When not working, Susana loves running, reading and travelling. She is originally from Chile, has lived in Europe for the last 22 years, in Spain, The Netherland and The UK.

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