We are delighted to reveal that Enterprise Nation's second small business trade mission of 2017 will take us to the city that never sleeps and the hub of retail business in the US. 

The trip is a fashion, beauty and accessories focused mission offering UK business owners the chance to understand the opportunity of the US fashion and beauty market, meet with customers, visit stores, discover how to do a successful pop-up, attend a fashion show, meet local partners, hear from trade experts and devise a plan to successfully enter the US market.

The US remains the undisputed leader of the retail industry, accounting for almost 30% of the world’s consumer market and with an expenditure of $10 trillion. It's the ideal environment for UK fashion, beauty and accessory businesses to look to as an export market.

The four-day, three-night mission from 14-18 July is open to just 25 fashion, beauty and accessory brands.

The programme includes visits to the Fashion on the Hudson fashion show, an evening event on how to do a successful pop-up, exclusive tours around fashion & beauty stores in Manhattan, meetings with tax, trade and finance experts, plus a one day pop-up giving you a real opportunity to test the market and make sales.

You'll meet key industry contacts and fellow fashion & beauty entrepreneurs on a mission that's been created to ensure you:

  • discover how to do business in the US
  • meet large, niche and online retailers
  • make sales and connections as part of a pop-up showcase
  • form collaborations with US partners and fellow mission go-ers

PLUS included in the price is a free morning ticket to the Fashion Exchange in London giving you an opportunity to meet UK retail buyers before you jet off across the Atlantic to New York that very same day.

Please note if you are running a small business in the West Midlands, you can apply for funding from the Department for International Trade. Please email Emma Greenfield for more information: emmag@enteprisenation.com.

Full programme

Day one: Friday 14 July

Flight from London (evening departure) to New York (evening arrival)

Day two: Saturday 15 July

10.00am - 12.00pm: Brits in New York! 

Meet British entrepreneurs who’ve made it in Manhattan:

  • Jonathan Chippendale, Holition
  • Melanie Hughes, American Eagle Outfitters 

12.30pm - 4.00pm: Fashion on the Hudson 2017

Be inspired by the rise of the independent fashion houses in New York at this live show.

6.00pm - 8.00pm: How to do a New York pop-up

With special guests:

  • Josh Yentob, Appear Here 
  • Ana Pelucarte, Pop Up Mob 
  • Storefront 
  • Eric Ho, miLES
  • Boohoo.com

8.00pm Close and return to hotel

Day three: Sunday 16 July

10.00am - 4.00pm One day fashion, beauty and accessories pop-up

A chance for you to get feedback from key industry contacts and make sales to locals.

Evening: A free evening. Go explore!

Day four: Monday 17 July

9.00am - 10.00am: Welcome to the market of America 

Robert Burke, Robert Burke Associates.

10.00am - 11.00am: Reach the customer online 

Meet the marketplaces and get see online.

12.00pm: How to do business in the US

Sessions with HSBC and KPMG on trade, tax, finance and legal processes in the US.

2.30pm - 6.00pm: Retail tour of New York

8.00pm: Return flight

Day five: Tuesday 18 July

8.05am: Arrive local time in the UK

Book your ticket now to secure a place on what is set to be a productive and profitable mission.

Go Global New York 2017 is supported by:

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