Posted: Mon 2nd May 2016
Every Tuesday at 12.30pm Enterprise Nation StartUp and Small Business Classic members can watch an online business masterclass delivered by one of our Adviser Classic members.
This week Ade Awokoya explores how to develop your company's export strategy, improve performance in existing markets and prepare for entry into new international destinations.. To register for the Masterclass at 12.30pm on 26 April log into your account and go to this page.
If you're not yet a Classic member, Masterclasses are just one of many benefits. Join now!
**Company name: ** East London Export Club
**Year company founded: ** 2015
What is your favourite business book and why?
The Seven Habits of Highly Effective People by Stephen Covey, because it helps improve my behaviour and interpersonal skills.
Who is your business hero?
Sir Jack Petchey CBE for the impact made through his business philantrophy in East London.
Describe your business in a tweet.
Business community with a mandate for promotion and advocacy for UK exporters to enter new markets and customer segments.
What has been your biggest challenge?
Communicating to small business the enormous potential that international trade can have for their business growth.
What has been your greatest success?
Completing one year in business and getting great partners on board
What piece of advice do you wish you had known when starting out?
Funding is only part of the resources that are required for marketing and sales.
Why do you consider long-term strategic advice important to business success?
Helps you benchmark your progress against set goals and timeline.
If you had a superpower what would it be and why?
Have perfect memory with total recall.
Ade's Member Masterclass, How to create an export strategy for growth, is at 12.30pm on 3 May. To register for the Masterclass log into your account and go to this page.
Masterclasses are just one of many benefits of Enterprise Nation Classic membership. Join now!