School of Sales: How to grow your product-based business through PR

Posted: Thu 21st Oct 2021

Watch back: How to grow your product-based business through PR

Interested in kickstarting your PR, but unsure of what it can do for your business?

Watch back this School of Sales workshop, with Rosie Davies-Smith, who takes a closer look at how you can drive your product-based business forward through a long-term PR strategy.

Key takeaways for this session:

  • When am I ready to start PR?

  • An overview of the different types of press features - and the benefits of each

  • How to pitch to the press and stay on the journalists radars

  • How to make the most of your coverage

  • The benefits of PR

  • How PR fits with your strategy

I'm Rosie, the founder of PR Dispatch - the UK's first affordable PR membership platform for product-based eCom businesses I am also the founder of PR agency LFA. I started PR Dispatch to offer affordable PR support to brands who couldn't afford to spend thousands on a PR agency each month. We give our members everything they need to pitch their products to the press. Each year we also support product-based businesses in pitching to the Christmas gift guides and making the most of this key time of the year. Our 2021 Christmas Gift Guide Membership opens on the 8th of July 2021 - if you're interested, join the waitlist now https://prdispatch.com/christmas-gift-guide-membership-2021 Since 2014 I've worked with thousands of brands and nothing makes me happier than teaching brands how to do their own PR and get results. It's been an honour to be recognised for our work with PR and small businesses through a number of awards (2016 Natwest Great British Creative Industries Entrepreneur of the year and 2019 Enterprise Nation PR advisor of the year). I started a PR agency with no previous PR experience (find out more here) so truly believe that anyone can do their PR if they just know how.

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