Lunch and Learn: An introduction to product design for your business
![Sergei Golubev Sergei Golubev](/learn-something/_next/image/?url=https%3A%2F%2Fenterprisenation.blob.core.windows.net%2Fenterprisenation%2Fproduction%2Fprofile%2Fa8027b81-6cee-ec11-bb3d-6045bd10f0f0%2Fprofile.png&w=128&q=75)
Posted: Fri 5th Aug 2022
In this Lunch and Learn, user experience (UX) designer Sergei Golubev shares practical tips on how a UX approach can save your small business time and money in product design and development.
Sergei is a professional with over 15 years' experience of mentoring start-ups and is the founder of The School of UX in London.
Key takeaways from this session:
How rapid prototyping will help your business quickly visualise various ideas before you need to code them
How remote user testing will help validate all those assumptions with end-users and get feedback early
How A/B testing of different wording, images, colours and logos will help you make informed decisions and pick the best-performing ones based on facts
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![Sergei Golubev Sergei Golubev](/learn-something/_next/image/?url=https%3A%2F%2Fenterprisenation.blob.core.windows.net%2Fenterprisenation%2Fproduction%2Fprofile%2Fa8027b81-6cee-ec11-bb3d-6045bd10f0f0%2Fprofile.png&w=128&q=75)