Aoife Wycherley, head of food procurement and supply chain at Sodexo UK&I, shares how to make sure your products are Sodexo-ready

The Food Exchange 2022: Meet the buyer – Sodexo

https://www.enterprisenation.com/learn-something/the-food-exchange-2022-meet-the-buyer-sodexo

Webinar

Aoife Wycherley, head of food procurement and supply chain at 

 shares what you need to know to make sure your products are Sodexo-ready! 

Aoife has a strong personal passion for diversity in the supply chain and chairs the Business Service Association's SME Partnership Committee in the UK. She will explain what buyers consider from a sustainability standpoint when it comes to considering new brands. 

Food exchange banner

Understand how to make sure your products are Sodexo-ready

I&apos;m a <a href=&apos;https://danmartinuk.com/&apos; target=&apos;_self&apos;>freelance content creator and event host</a> who helps small businesses and the organisations that support them. I&apos;m also Enterprise Nation&apos;s Local Leader for Bristol.
I have 20 years of experience as a small business journalist having interviewed hundreds of entrepreneurs from famous names like Sir Richard Branson and Deborah Meaden to the founders behind brand new start-ups.
I&apos;ve worked for a range of leading small business publications and support groups, most recently as head of content at Enterprise Nation where I was responsible for the prolific output of content on the company&apos;s blog and social media. I now freelance for Enterprise Nation as the website&apos;s <a href=&apos;https://www.enterprisenation.com/business-news&apos; target=&apos;_self&apos;>news reporter</a> and as the host of the <a href=&apos;https://www.enterprisenation.com/podcast&apos; target=&apos;_self&apos;>Small Business sessions podcast</a>.
I&apos;m based in Bristol where I run and host regular events with the local small business community in my role as Enterprise Nation&apos;s Local Leader for Bristol. I also have strong connections with other major business organisations in the south west region.
In total, I&apos;ve hosted over 100 events including conferences with an audience of hundreds for international brands like Xero and Facebook and live web chats from inside 10 Downing Street.
With my partner, I co-run <a href=&apos;https://www.lifestyledistrict.co.uk/&apos; target=&apos;_self&apos;>Lifestyle District</a>, a lifestyle blog focused on culture, art, theatre and photography.

Freelance content creator & event host

New £200m funding scheme for south west businesses to launch in 2023

The scheme will provide loans from £25,000 to £2m and equity investment up to £5m.

Hello! I am a Programme Manager at Enterprise Nation, with a passion for empowering event industry newcomers.

Programme Manager

Next Generation: Market and access customers for your service

A group for all Next Generation participants. Join other likeminded entrepreneurs and trainers to learn how to stick to weekly goals and be held accountable for your business! If you’re not part of the Next Generation Bootcamp but would like to connect with like-minded business owners, don’t worry, there’s a group for you too!

If you operate in one of those businesses that invests a lot of time &amp; money in lead generation and then have little in place to follow those conversations through - we need to talk.&nbsp;&nbsp;

Getting the balance right between sales and marketing is possibly one of the biggest challenges businesses face.&nbsp;&nbsp;

On the one hand, marketers are frustrated that their efforts go to waste when sales do not respond to their leads quickly enough.&nbsp;&nbsp;

On the other, sales are frustrated when marketing hands over opportunities that are not sufficiently qualified for the conversation.&nbsp;&nbsp;

Whether you&apos;re fortunate enough to have internal marketing resources or use external agencies, what constitutes a sales-ready opportunity may differ greatly from company to company.&nbsp;&nbsp;&nbsp;

I work with businesses to ensure that their sales and marketing efforts are aligned so that opportunities stand a better chance of converting.&nbsp;&nbsp;&nbsp;

This requires having the systems, processes, and collateral in place to enable it.&nbsp;&nbsp;

My method is based on the provision of:&nbsp;
?? Sales Foundations&nbsp;
?? Lead Qualification Framework&nbsp;
?? Sales &amp; Marketing Alignment&nbsp;
?? Sales Conversion Enablement&nbsp;
?? Customer Success Delivery&nbsp;&nbsp;

When combined they provide a solid basis for revenue growth.&nbsp;&nbsp;

For the most part, I love working with scaling businesses that are in the process of building sales and marketing teams to reach their next business growth milestone. There is little structure in place but together we will build you one.&nbsp;&nbsp;

Let&apos;s do this!

Feel free to check out my LinkedIn Profile for further information about me and my work: https://www.linkedin.com/in/sianthomassales

Founder

RevGen Growth Programme

Bring your Sales Strategy to life and unlock your Growth Potential
with the RevGen Growth Programme.

Getting the balance right between sales and marketing is possibly one of the biggest challenges businesses face.  

On the one hand, marketers are frustrated that their efforts go to waste when sales do not respond to their leads quickly enough.  

On the other, sales are frustrated when marketing hands over opportunities that are not sufficiently qualified for the conversation.  

Whether you&a

Worked in various sectors and in varying positions from self employed, consultancy through to Chief Marketing Officer (CMO), offering marketing, sales and lead generation strategy, advice and guidance, as well as more recently worked in the investment sector, based in the finance quarter in London delivering substantial investment for several projects. I have over 30 years experience, so am now keen to provide help and guidance on marketing, lead generation, investment and related disciplines for SME&apos;s, who need/want some guidance.

For more information you can view my Linkedin profile below:

https://www.linkedin.com/in/alan-edginton/

Director

Alan Edginton

Worked in various sectors and in varying positions from self employed, consultancy through to Chief Marketing Officer (CMO), offering marketing, sales and lead generation strategy, advice and guidance, as well as more recently worked in the investment sector, based in the finance quarter in London delivering substantial investment for several projects. I have over 30 years experience, so am now keen to provide help and guidance on marketing, lead generation, investment and related disciplines

The Food Exchange 2022: Meet the buyer – Sodexo

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