Posted: Thu 21st May 2015
UK Trade and Investment recently stated that businesses are 11% more likely to survive if they export. For those UK SMEs already exporting, the benefits are clear. Selling internationally can help win new customers, increase revenue and buffer businesses during times of economic uncertainty. This is why UPS are passionate about finding solutions to business' international logistical problems, collaborating with businesses to ensure they are able to take full advantage of what global markets have to offer.
One example is Gilo Industries Group, founded by Gilo Cardozo, MBE, and a pioneering engineering company responsible for some of the world's most ground-breaking aviation technologies. Whether it be their revolutionary rotary engine, or the world's most successful flying car, Gilo Industries have quickly found demand for their products internationally.
As a start-up Gilo Industries needed to build its supply chain processes from scratch. Deliveries of technologically advanced components were required within a short time-frame and needed proper handling to ensure they arrived at their destination fit for purpose.
Gilo selected UPS as a logistics partner, and the company provided Gilo with an integrated logistics solution to deliver components and vehicles around the world. Tracking and traceability tools allow Gilo to know exactly where their products are at any time, and it means that Gilo can keep his customers informed along the way with on-screen visibility and notification messaging. UPS's extensive experience as a customs broker has proved invaluable - with expertise and guidance to make fulfilling customs and export requirements trouble-free.
The Gilo story highlights how valuable it is for SMEs to rely on a trusted a logistics provider to simplify the exporting process and ship internationally. UPS has the know-how to help small businesses meet their global ambitions through solving their logistical challenges and easing customs clearance so that these SMEs can concentrate on what they do best: developing their products and growing their business.
To help other SMEs tap into international markets, Matt Guffey, UPS Marketing Director UPS UK, Ireland and Nordics shares his top export tips below:
1. Expanding overseas requires expert knowledge
Research your market, including local competitors, and make sure you work with a logistics provider with global expertise and experience.
2. Ensure you are thinking of online sales beyond boundaries
Businesses today must provide consumers what they want, when they want it and where they want it - seamlessly across borders and across channels. Global online sales are growing fast and cross-border online sales are growing even faster.
3. Seek practical guidance to make sure you get the details right
Fortunately, there are plenty of sources for ambitious businesses. The UKTI's trading guide offers tips and guidance, from visiting trade fairs to understanding overseas business risks. And UPS has an online Export Toolkit to help first-time exporters navigate the international landscape.
4. Make sure you consider the culture and languages of your destination markets
... Especially with your advertising and packaging. And don't be afraid to take the plunge beyond Europe. Emerging markets in Africa, Asia, South and Central America present an unrealised opportunity for business.
Once you've considered these factors, follow the flight path of Gilo Industries and ensure 2015 is the year your business grows internationally!