Online masterclass: PR planning in 2020

Natalie Trice
Natalie TricePR Director PR School

Posted: Tue 17th Dec 2019

Natalie Trice is a PR director based in Devon and brings a wealth of experience and creativity to Enterprise Nation members. From the CEOs of international TV channels such as CNN and Discovery Channel to the directors of IT companies and the entrepreneurs behind ambitious start-ups, Natalie has worked with them all.

In this masterclass for anyone who wants to get ahead with their publicity, Natalie Trice will look at PR planning for 2020.

During the session, Natalie will cover:

  • What PR is and why you need to do

  • Defining your target audience and what media they consume

  • Creating your press pack

  • How to find stories and pitch to the press

Natalie Trice
Natalie TricePR Director PR School
Words and stories are my passion and they both are at the heart of PR School together with creativity, enthusiasm and success.  As an articulate, dynamic writer and senior PR consultant, I have extensive experience in the B2B, broadcast, charity, consumer, corporate and lifestyle sectors. After teaching English in Japan, I forged a successful PR career in London working on local, regional, UK, EMEA and global levels, managing Pan European teams, mentoring staff and exceeding board level expectations time and again. From media parties on Red Square to animal antics at London Zoo, I worked my creative magic for Adobe, Animal Planet, Cartoon Network, Discovery Channel, Epson and Hewlett-Packard and many, many more organisations. With a first-class portfolio, strategic skills under my belt and an impressive contact book on my desk, I became an independent consultant in 2007 and have never looked back. Today I work with a range of clients to help them understand PR and use it in their businesses, so they shine. I also work with others to produce accurate, punchy, well-crafted copy that reflects brands and brings them to life. From press releases and magazine features, blog posts, books, case studies and newsletters, I produce clear, compelling copy that is on message and within budget. I also write features for magazines, newspapers and websites and have a regular parenting column in The Mid-Devon Advertiser. Determined and committed, with the capacity to effectively negotiate and influence, I have the vision and ability to deliver outstanding results and build solid relationships with clients and the media. Whether you’re a commissioning editor, growing business, charity or entrepreneur, if you are looking for attention-grabbing headlines, cutting edge copy or proactive PR, get in touch and see how I can help. Natalie

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