Name: Lunch and learn: Diversifying your business to come back stronger
Uploaded: 2020-05-04
Description: Catherine Erdly talks you through ways you can diversify your product-based business to use this time to come back stronger.

Catherine Erdly talks you through ways you can diversify your product-based business to use this time to come back stronger.

Webinar

Catherine Erdly talks through ways you can diversify your product-based business to use this time to come back stronger.

When someone tells you “oh wow, things must be going SO well in your business” – does a part of you wish they knew how lost you sometimes feel?
 
I know how hard you work, how badly you want to succeed, how much you believe in the potential of your business, and how much progress you’ve already made.
 
But at some point – between juggling orders, suppliers and the relentless need to keep up on social media, you’ve begun to feel overwhelmed. And financially, you may be wondering when you’ll get the chance to pay yourself a decent salary or hire in enough help.
My name is Catherine Erdly and I have over 20 years experience working with product businesses of all sizes from high street names (such as Laura Ashley, Coast and Paperchase), all the way down to brand new businesses with just a handful of customers.
 
I have helped these businesses get more organised and make more money.
&nbsp; 
Now I want to help you do the same so that you feel clearer, re-energised and confident enough to take your business to the next level.
&nbsp;
If you’ve been looking for some help with your business, and you’d like a trusted expert to work with you to:
 
- Outline what your options are to make your business a success long term 
- Make the most of your time 
- Manage your money 
- Support you with a new project – like a pop-up shop or wholesale 
- Give you the confidence to grow as a founder and business owner 
&nbsp;
Then get in touch now, and let’s talk.

Founder

Lunch and learn: Diversifying your business to come back stronger

https://www.enterprisenation.com/learn-something/lunch-and-learn-diversifying-your-business-to-come-back-stronger

Diversifying your business to come back stronger

 discusses how you can diversify your product-based business to use this time to come back stronger. Catherine covers how you can examine your business and strengthen it ready to hit the ground running.

Catherine Erdly talks through ways you can diversify your product-based business to use this time to come back stronger.



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&lt;p&gt;I am a &lt;strong&gt;chartered certified accountant&lt;/strong&gt;, having earned a respected reputation in the field of accounting, with more than &lt;strong&gt;15 years of experience&lt;/strong&gt; in working with small and medium-sized enterprises.&lt;br /&gt;
&lt;br /&gt;
Having worked with business owners ranging from one-man start-ups to large companies requiring different level of services, I have developed a passion for the profession and I am driven by the success of my clients.&lt;br /&gt;
&lt;br /&gt;
I have spent many years in business working at boardroom level, holding various positions before being motivated to start my own practice, Makesworth Accountants, where I have blended my technical skills in accounting and tax with my business skills derived from my time in the industry.&lt;br /&gt;
&lt;br /&gt;
I have embraced the changing times and technologies and strongly agree that accountants are moving from being number crunchers to being reliable and trusted advisors. Throughout this process, Makesworth has been able to secure various affiliations and awards:&lt;br /&gt;
&lt;a href="https://makesworth.co.uk"&gt;&lt;strong&gt;Affiliations&lt;/strong&gt;&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;&lt;br /&gt;
IPSE Endorsed Accountants&lt;br /&gt;
Investors In People Accredited&lt;br /&gt;
ICAEW Training Employers/ACCA Approved Employers/AAT Approved Employers&lt;br /&gt;
Institute of Certified Practising Accountants (ICPA)&lt;br /&gt;
The Society of Professional Accountants (SPA)&lt;br /&gt;
2020 Group&lt;/p&gt;

&lt;p&gt;&lt;a href="https://makesworth.co.uk"&gt;&lt;strong&gt;Awards&lt;/strong&gt;&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;Finalist: Best Brand Building&lt;/strong&gt; (British Accounting Marketing Awards)&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;Highly Commended: Independent Firm of The Year - South-East, England 2019&lt;/strong&gt; (British Accountancy Awards)&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;Shortlisted: Accounts and Tax Adviser of the Year 2019 &lt;/strong&gt;(The British Business Awards)&lt;/p&gt;

&lt;p&gt;My objective is to add value to my clients&amp;rsquo; businesses through the application of my extensive experience and knowledge in accounting, tax, HMRC investigations, business start-ups and much more.&lt;/p&gt;

&lt;p&gt;You can expect us to provide expert solutions for your business needs no matter what business model you have. You will receive a cost effective service and a free initial consultation.&lt;/p&gt;

Chartered Accountant

Accountancy, Taxation and Business Advisory

Accountancy, Taxation and Business Advisory Services in the UK

Founder and CEO of Food Motion, Peter Farrell, worked in some of the best restaurants and hotels around the World, including one, two and three Michelin starred establishments, before launching and running his own street food and restaurant ventures.

With over 7 years in higher education researching food, wine, hospitality and business, and 20 years experience in the restaurant sector in kitchen, front of house and senior management roles, launching over 10 restaurants along the way, Peter has a wealth of knowledge and contacts in all areas of this sector.Food Motion is a modern, creative and professional food business consultancy with a wealth of knowledge and experience.

Food Motion offers a range of support services to people who wish to start, grow and succeed in the restaurant and food sector. Whether you have an idea that you would like to develop and validate, or have an existing business that you would like to refine or grow, we can assist you with planning and fulfilling your ambitions.

We offer a range of services to suit your needs delivered through our in-house team of consultants, each of whom have many years experience in the food sector.

We also offer a range of other complimentary services, from digital marketing to legal and accounting, through our very carefully selected group of fulfilment partners who were all chosen standard of service and focus towards early stage food and drink businesses.

Ongoing coaching for you and your business

&lt;p&gt;One-to-one sessions with Peter Farrell either through face-to-face meetings in central London, or online zoom meetings.&lt;/p&gt;

&lt;p&gt;Malcolm is a Business Owner with International experience from Australia, Far East, India, Middle East, Europe, United States, Canada and South America.&amp;nbsp;He specialises in Business Development, helping companies Find, Win and Keep Profitable Business.&amp;nbsp;Malcolm is a Chartered Engineer and Fellow of the Institution of Mechanical Engineers with considerable experience of working with businesses nationally and internationally.&amp;nbsp;Malcolm’s early career was in the construction industry working for the British Government on projects as far afield as the Falkland Islands, Gibraltar and Kathmandu. He joined Arup, the internationally renowned Engineering Consultancy, working in London and Manchester&amp;nbsp;on high value UK projects as a designer and project manager, along with overseas experience in Russia and the Cameroon.&amp;nbsp;He actively promoted Arup in Liverpool through relationships with the City Council and Chamber of Commerce, ultimately setting up an office in 2001 to&amp;nbsp;focus&amp;nbsp;on bidding and Client Relationship Management, to help retain and secure new business.&amp;nbsp;In 2002, Malcolm was seconded to what is now the Department for International Trade (DIT) in London as an Export Promoter, encouraging UK companies to export their goods and services on the back of major sporting events in China, Hong Kong, Singapore, Hungary, Brazil and Qatar.&amp;nbsp;Malcolm became Director of Business Development, External and International Relations at MIDAS, Manchester’s Inward Investment Agency in 2006, encouraging foreign owned companies to set up business in Greater Manchester.&amp;nbsp;In 2009 Malcolm established himself as an independent Business Development Consultant, actively encouraging businesses to Obtain, Maintain and Retain profitable business through&amp;nbsp;the five pillars of Market Intelligence, Proposition Development, Lead Generation, Project Handling and Client Relationship Management.&lt;/p&gt;

Business Support Services

Malcolm Gresty

Malcolm has supported numerous Start-Up companies with their Business Planning, Finance and Marketing.
As a Business Owner he brings experience of Starting, Running and Growing businesses Nationally and Internationally.
International experience includes Australia, Far East, India, Middle East, Europe, United States, Canada and South America.
Developing companies by Finding, Winning and Keeping Profitable Business through Market Research, Proposition Development, Lead Gene

Lunch and learn: Diversifying your business to come back stronger

Diversifying your business to come back stronger

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