In this webinar, Shoaib Ahmed, founder of Yello Hippo, explains how to build authority on LinkedIn through industry-leading personal brand management.

Lunch and Learn: How to build an industry-leading business

Webinar

, a platform which helps entrepreneurs like you,  explains how to build authority on LinkedIn through industry-leading personal brand management.

Shoaib shares his five biggest learnings from building a six-figure personal branding agency in eight months. Understand raw, honest and real accounts of failures, learnings and valuable lessons from his journey, that you can be aware of throughout yours.

Learn how to build your authority on LinkedIn through industry-leading personal brand management.

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

Lunch and Learn: How to get your fashion brand retail-ready

Experienced in person trainer who pivoted during the pandemic to manage and deliver e-learning training for Enterprise Nation.

Senior programme manager

Next Generation: Getting out of your comfort zone - push yourself!

A group for all Next Generation participants. Join other likeminded entrepreneurs and trainers to learn how to stick to weekly goals and be held accountable for your business! If you’re not part of the Next Generation Bootcamp but would like to connect with like-minded business owners, don’t worry, there’s a group for you too!

I&apos;m Steve Paul – Business Mentor, Leadership Coach and co-founder of the Marketing Mindset Partnership
Work with me as your business mentor and I will provide you with practical hands on support for you and your business in your ambitions for growth, profit and reputation. That support is based not only on my knowledge and skills but also on my experience heading up marketing and sales teams within businesses and as Head of Digital in independent marketing agencies.

Over the last 6 years I have built a mentoring and coaching practice to support professionals in small to medium-sized businesses that are looking to grow and succeed. That support includes coaching individuals who want perform at their best for their business, their colleagues and themselves.

I work with my clients – from the leadership team to the hands-on teams – to equip them with the mindset, the methodologies and the tools to plan and execute activities that will deliver sound results.

Areas that I cover as a business mentor include:
<ul>
<li>Using digital for effective marketing and sales</li>
<li>Digital for internal communications</li>
<li>Developing brand and value proposition, and competitive positioning</li>
<li>Marketing planning</li>
<li>Developing and presenting pitches</li>
<li>Writing proposals</li>
<li>Working with external agencies</li>
</ul>
Areas I cover as a coach include:
<ul>
<li>Leadership, management and team development</li>
<li>Maximising employee engagement and wellbeing</li>
<li>Creating and embedding a company culture</li>
<li>Confidence and self-esteem</li>
</ul>
I have an enthusiastic and empathetic style and take care in my work, as a mentor and coach, to hear what my clients are saying and to work with them in the best way that they chose and enjoy and that brings them the results they are looking for.

My experience
<ul>
<li>I&apos;ve held senior marketing, sales and strategy roles at director level with leading organisations: Philips Electronics, Commodore Computer, IBM Lotus, Harper Collins, The BBC.</li>
<li>I&apos;ve led diverse teams as Client Director and Head of Digital with digital and brand agencies working with larger and small to medium-sized businesses.</li>
<li>I&apos;m a business mentor and leadership coach and I coach private individuals</li>
</ul>
My qualifications
<ul>
<li>BA Hons - Business and Marketing</li>
<li>Diploma in Transformational Coaching</li>
<li>Accredited Coach with the International Coaching Federation</li>
<li>A trained NLP and Hypnotherapy Practitioner</li>
<li>Registered Digital Champion with Digital Kent (an initiative of KCC)</li>
</ul>
My interests
<ul>
<li>Family</li>
<li>Music - as a listener and a performer</li>
<li>Reading - mostly non-fiction</li>
<li>Food - eating out and cooking</li>
<li>Cricket</li>
</ul>

Mentor specialising in Brand, Marketing, Digital

Managing team dynamics and conflict

Managing conflict among a business leadership team can be a challenging task, but it is essential for maintaining a positive and productive work environment. 

My approach is a combination of one to one coaching and team workshops together with an audit of individual conflict styles. 

I use a number of methodologies, including the Thomas-Kilmann Model, based on two dimensions of assertiveness and empathy, to surface and name the styles of the team members in order to gain better shared understa

Shaz Muradova is a senior marketing strategist with over a decade of marketing experience across a diverse set of industries, brands and products. Having launched her own startup during the pandemic, she is familiar with the daily joys and challenges of running the business and the importance of having a sustainable marketing strategy in place that is aligned with the company&apos;s objectives and growth ambitions. Currently, she works with ambitious startups, helping them launch their products, brands and teams from scratch.&nbsp;
You can also find her on the stage of marketing and startup events, like Enterprise Nation&apos;s StartUp Show 2023 or Snap x GGM 2019. To find out more, visit shazmuradova.com

Senior Marketing Strategist

Shaz Muradova

Shaz Muradova is a senior marketing strategist with over a decade of marketing experience across a diverse set of industries, brands and products. Having launched her own startup during the pandemic, she is familiar with the daily joys and challenges of running the business and the importance of having a sustainable marketing strategy in place that is aligned with the company&apos;s objectives and growth ambitions. Currently, she works with ambitious startups, helping them launch thei

Lunch and Learn: How to build an industry-leading business

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