Lessons in business storytelling from the heart of the Lake District [AUDIO]
![Lessons in business storytelling from the heart of the Lake District [AUDIO]](/learn-something/_next/image/?url=https%3A%2F%2Fenterprisenation.blob.core.windows.net%2Fenterprisenation%2Fstaging%2Fsystem%2Fimages%2FW1siZiIsICIyMDE1LzEwLzI4LzExLzM2LzQzLzU5NC9MYWtlX0Rpc3RyaWN0LmpwZyJdXQ%3D%3D.jpg&w=1920&q=100)

Posted: Thu 29th Oct 2015
Jorrit Jorritsma was managing director of clothing business Kangol until he quit work for a year. With his wife, he then set up Millican, a company manufacturing eco-friendly bags for outdoor and travel enthusiasts.
The company is based in the heart of the beautiful Lake District and the couple have used their location to build a powerful story around their brand.
Jorritsma joined us for a webinar where he shared his advice on business storytelling and how he has built a successful online business. You can replay the conversation below.
The webinar is part of Go and Grow Online, the Enterprise Nation campaign that encourages more businesses to get online and supports existing online traders to grow.
Go and Grow Online is supported by .COM, Microsoft, BT and Dell. For more tips, details about our events and special offers, click here .
