How to use content marketing to generate leads and sales

Caroline Sumners
Caroline Sumnerscarolinesumners.com

Posted: Mon 19th Jul 2021

Content marketing is an essential aspect of any modern digital marketing strategy.

In this online masterclass, #SheMeansBusiness adviser and Help to Grow: Management mentor Caroline Sumners will help you learn the fundamentals of content strategy that transforms ice-cold prospects at the top of the funnel (TOFU) into loyal buyers at the bottom of the funnel (BOFU).

Key takeaways from this session:

  • Learn the foundations of content marketing

  • Find out which content marketing method you need to implement in your business to grow

  • How to get started with content marketing

Caroline Sumners
Caroline Sumnerscarolinesumners.com
We help small and medium-sized business grow using targeted, effective marketing strategies. We simplify your marketing strategy, social media strategy & management and marketing automation needs

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