Enterprise Nation partnered with Amazon and the Guardian Small Business Network for the UK's first Amazon Academy, a day of insights into how small busines...

Great insights on digital success from the Amazon Academy

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Enterprise Nation partnered with Amazon and the Guardian Small Business Network for the UK's first Amazon Academy, a day of insights into how small business owners can use digital technology to increase online sales and exports.

More than 200 entrepreneurs gathered in London on 23 November for the event. Here are the highlights. 

&lt;p&gt;&amp;quot;The Queen of Enterprise Nation in Scotland&amp;quot; is how Emma Jones, CEO of Enterprise Nation describes me!&lt;/p&gt;

&lt;p&gt;She may very well say so. But I couldn&amp;#39;t possibly comment, he he!&lt;/p&gt;

&lt;p&gt;Hi, I&amp;#39;m Fin and I work with my&lt;a href="https://supersizemedia.co.uk/"&gt; Supersize Media&lt;/a&gt; team and Enterprise Nation on campaigns and events in Scotland such as:&lt;/p&gt;

&lt;ol&gt;
	&lt;li&gt;
	&lt;p&gt;&lt;strong&gt;&lt;a href="https://www.enterprisenation.com/blog/tsb-s-small-business-customers-take-digital-mot-test-with-enterprise-nation-and-get-set-for-the-digital-revolution/?returnurl=%2Fcontent-search%2F"&gt;TSB Business&lt;/a&gt; Digital Advisor, from April 2018&lt;/strong&gt;&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;&lt;strong&gt;&lt;a href="https://www.enterprisenation.com/blog/five-reasons-to-attend-amazon-academy-glasgow/?returnurl=%2Fcontent-search%2F"&gt;Amazon Academy&lt;/a&gt; Digital Advisor, Glasgow April 2018&lt;/strong&gt;&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;&lt;strong&gt;&lt;a href="https://www.enterprisenation.com/campaigns/she-means-business/"&gt;She Means Business&lt;/a&gt; in collaboration with Facebook (&amp;quot;a series of events to inspire creativity, empower confidence and educate on how to best utilise Facebook and Instagram to grow women&amp;#39;s business)&lt;/strong&gt;&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;&lt;strong&gt;Free Networking Events around Scotland in 2018&lt;/strong&gt;&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;&lt;strong&gt;Go and Grow Online &amp;quot;Encouraging more businesses to get online and support existing internet traders to grow)&lt;/strong&gt;&lt;/p&gt;
	&lt;/li&gt;
&lt;/ol&gt;

&lt;p&gt;I was awarded the Association of Scottish Women in Business&lt;a href="http://www.asb-scotland.org/news-and-events/2018-asb-women-of-inspiration-awards"&gt; &amp;quot;Woman of Inspiration 2018&amp;quot;&lt;/a&gt; in recognition of my services to women, enterprise, digital literacy and social media and a finalist in Outstanding Contribution by the ASB.&lt;/p&gt;

&lt;p&gt;With a background in law, journalism, direct marketing, copywriting and speech writing, plus 18 years experience in marketing and digital, I like to think I walk the walk of small business growth and development online.&lt;/p&gt;

&lt;p&gt;Clients include State Street Bank, Glasgow 2014 Commonwealth Games, ScottishPower, McEwan Fraser Legal, Edinburgh College and Business Women Scotland, as well as many startup companies and entrepreneurs.&lt;/p&gt;

&lt;p&gt;Plus I have a healthy following online - unlike many wannabes in the digital sector!&lt;/p&gt;

&lt;p&gt;As a regular contributor to BBC programmes on the digital and social media economy as well as publications such as The Guardian, Women in Trade, BQ Scotland, SBBN, Scottish Entrepreneur and Richard Branson&amp;#39;s Entrepreneur Blog.&lt;/p&gt;

&lt;p&gt;My boutique digital marketing agency,&lt;a href="https://supersizemedia.co.uk/"&gt; Supersize Media&lt;/a&gt;, works with clients to produce outstanding digital and social media branding and websites as part of an overall marketing strategy that includes highly targeted video, email, podcasting, social sales, PR, Google / social media ads and re-marketing.&lt;/p&gt;

&lt;p&gt;These strategies are then rolled out and optimised on Facebook, Twitter, Instagram, Linkedin etc to grow the brand&amp;rsquo;s profile, authority and sales growth.&lt;/p&gt;

&lt;p&gt;Most importantly, we work with most budgets, either in a coaching capacity, or training or actually taking over and running the campaigns for clients to deliver the most effective results, reports and profits.&lt;/p&gt;

&lt;p&gt;I am mad for the bants, love a good laff, adore my Supersize Media team of full-timers and freelancers and get off on inspirational people, ideas, strategies and plans.&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;17 Facts About Me that Not a Lot of People Know ...&lt;/strong&gt;&lt;/p&gt;

&lt;p&gt;I have:&lt;/p&gt;

&lt;ol&gt;
	&lt;li&gt;
	&lt;p&gt;Black belt in Tae Kwon Do&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Grade 8 Piano and Flute&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Used to play the organ at weddings&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Used to play and sing jazz and blues in bars around Paris and Edinburgh&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Lived in Paris for 5 years&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Top 10 record in the French charts in the 80s&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Was married to a Zulu for 17 years&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Lived in Soweto, South Africa with my in-laws&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Speak French, Spanish and Zulu&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Five children (four Home Births)&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;My eldest daughter &amp;#39;Free Birthed&amp;#39; in 2017&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Co-owned an RnB and Hip Hop Club in Edinburgh in the 90s&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Honours degree in Law (Edinburgh Uni)&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;My second choice at uni was Artificial Intelligence and Linguistics&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;Post-grads in Journalism, Direct Marketing and Usability&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;When I was kid, I wanted to be a beautician&lt;/p&gt;
	&lt;/li&gt;
	&lt;li&gt;
	&lt;p&gt;These days, I am mad for beauty bloggers on Youtube ... maybe one day, lmao ... for auld wifies!&lt;/p&gt;
	&lt;/li&gt;
&lt;/ol&gt;

Social Media and Digital Marketing Consultant

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Multi-award-winning named as one of the top 40 Digital UK Women to watch 2020, Business Consultant Online Innovation /Technology Enabler, Digital Transformation and, Marketing Specialist. 

Specialist areas include Business Systems, Process/Workflow, Digital and Online Business Models, Business Strategy, Demand/ Lead Generation, Marketing Funnels, Business Systems, Processes, Integrations, API Strategy, Workflow, Digital Business Models and Online Business Strategies, Sales Marketing Funnels. 

Supporting Global Clients, Katrina Consult’s, Trains/Coaches Agencies, Corporations, and Business owners with her framework process. With features in Forbes, Psychologies Magazine, and The Times, Kat assists clients to build a plan, solution, and strategy, to increase digital business growth, sales and passive income. Supporting and educating you to choose the best technology, create conversion optimised products to and sell via automated sales systems that are the best fit for your Business, skillset, and lifestyle.

After a successful career in Project Management and Marketing, Katrina now Consult’s, Trains, and Coaches Agencies, Corporations, and Business owners with In-House CPD Accredited and certified solutions and strategy to audit and build Automated and active Sales Funnels, Lead Systems and Client Acquisition Funnels.

A certified and qualified Adult Trainer as well as being trained with industry experts such as Harvard Online and Silicon Valley Innovation Center. Blending Academia, Corporate, Business, Practice and Theory, a serial accomplished Entrepreneur and Consultant. With over 21 years of extensive experience as a Marketing Strategist, Project Programme/PMO Manager and a Digital Business Transformation Analyst.

I help entrepreneurs automate and organize their back office systems to maximize their time and money.

I help mid-level supervisors build their soft-skills so that they transform into high-level, organisational leaders.

I help scale-ready businesses to design the most profitable and sustainable digital tech solutions and systems.

Support businesses to attract high quality consistent leads and clients they want to attract to achieve their income aspirations and the freedom based lifestyle they truly desire.

I help entrepreneurs create websites that attract customers and convert sales.

www.katrinayoungconsulting.com

www.aggregatordigital.com

Director - Consulting, Mentoring & Training - Business Consultant | Digital | Senior Marketer

Digital Business and Culture Transformation Hub

We provide training, workshops, resources, expertise, and consultation support in adopting digital, technology, and innovative methods for business marketing, operations, systems, learning, and operations.

I'm passionate about marketing and have 19 years experience in working with small independent businesses as well as global technology companies, and have a broad range of expertise from traditional print advertising through to digital marketing, web design and development, social media strategy, CRM configuration, automation, and account based marketing.&nbsp; 
&nbsp;

Having worked in the IT industry for a majority of my career, I have developed a love for the technological side of marketing, and pride myself on building out a mar-tech stack for clients of any size that allows them to realise the full potential of having a marketing engine that generates and converts leads in the most efficient and cost effective way using a range of tools that automate various email workflow and social media activity to keep customers and prospects engaged. I'm passionate about educating my clients and helping their businesses grow so that they can employ an in-house marketing person/team that will make me redundant!&nbsp;

Managing Director

Anneka Hicks

I'm passionate about marketing and have 19 years experience in working with small independent businesses as well as global technology companies, and have a broad range of expertise from traditional print advertising through to digital marketing, web design and development, social media strategy, CRM configuration, automation, and account based marketing.&nbsp; 
&nbsp;

Having worked in the IT industry for a majority of my career, I have developed a love for the technological side

Great insights on digital success from the Amazon Academy

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