Name: A millionaire entrepreneur's tips for affiliate marketing [VIDEO]
Uploaded: 2016-02-18
Description: Entrepreneur Mark Pearson started MyVoucherCodes using affiliate marketing and sold the company for £55 million.

Entrepreneur Mark Pearson started MyVoucherCodes using affiliate marketing and sold the company for £55 million.

A millionaire entrepreneur's tips for affiliate marketing [VIDEO]

https://www.enterprisenation.com/learn-something/a-millionaire-entrepreneurs-tips-for-affiliate-marketing-video

Video

Entrepreneur and investor Mark Pearson started his business 

 using affiliate marketing. He sold the company for £55 million.

In this video, Pearson, who now runs investment company 

, explains what affiliate marketing is and offers advice to small businesses looking to use it.

A millionaire entrepreneur's tips for affiliate marketing

Danny is the founder of Short Story Ventures, a venture studio that helps early-stage founders build a fundable startup brand. He is an investor, adviser and director of Founder Institute, the world&apos;s largest pre-seed startup accelerator.
&quot;I believe the best way to be the change we want to see in the world, is to create it through meaningful ventures.&quot;

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Hello! I am a Programme Manager at Enterprise Nation, with a passion for providing support for small business owners through digital campaigns with our partners. I have a particular love for all things marketing, online and in-person events and strategy!&nbsp;

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I’ve worked in marketing for over 20 years, and I love it! No two days are the same and it’s this variety that makes marketing so special for me.
The last company I worked for, Constant Contact, gave me the opportunity to work with 100s of small businesses across the UK. It was the best nearly four years I’ve had in a job! The business owners I met were (and still are) incredible. You could say I was bitten by the small business bug.
In 2016, I was made redundant. I knew I still wanted to work with micro businesses, so when my husband said I should start my own business, I didn’t need a huge amount of convincing. After all, I loved sharing email marketing tips with small business owners, and this way, I could do it all the time. How could I not love that?
Something that has made running my business easier is tech. And not just for marketing. I’m a big advocate for using technology to streamline what I do. Given I’m the only person in my business, anything that makes my life easier is a win in my books. Here’s some of the tech that powers my business:
<ul>
<li>Accounting – I use an online tool that helps me keep track of what I’m spending, generate invoices (and automate sending them), as well as doing my expenses.</li>
<li>Payments – clients that pay me a set amount each month do so by direct debit. I use GoCardless to help me do this. I also use Stripe to help those who want to pay by credit card. It all gets automatically reconciled in my accounting app!</li>
<li>Design – I’m a BIG fan of Canva. I’ve been using it almost as long as I’ve been running my business. Anything is possible in Canva for those of us not blessed with design skills!</li>
<li>Industry knowledge – I have Google Alerts set up so I can keep up with trends in email marketing and the small business world. I also get alerts if I or my business are mentioned anywhere online.</li>
<li>Email marketing – where would I be without it? I use <a href=&apos;https://www.constantcontact.com/partner-offer?pn=marketingbyminal&intent=try&plantype=better&apos; target=&apos;_self&apos;>Constant Contact</a> for sending all my emails – my regular newsletter as well as my automations. It has a bunch of other digital tools too.</li>
<li>AI – OMG, how much time am I saving using AI? Around 4-5 hours a WEEK! That’s right, it’s a massive game-changer. I use ChatGPT.</li>
<li>My mobile – mustn’t forget this! I’m never without it. It helps me run my business when I’m not at my desk.</li>
</ul>
Now, if you struggle with getting your email marketing done, I’d love to hear from you. You didn’t start your business to become an email marketing expert. You do what you do because you love it. I want to help you figure out the email marketing stuff so that you can make money! It’s as simple as that. When you succeed, so do I. Plus, I get a warm glow knowing I helped you. Get in touch and tell me about your email marketing struggles!

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I have over 25 years experience across key business functions.
This includes qualified accountant - building budgets, forecasts, cash flow statements, financial analysis, KPI&apos;s
I also have extensive marketing experience - development of value propositions, marketing plans, product launches, pricing.
Finally, the latter part of my career has been focused on strategic planning, exit planning and mergers and acquisitons.
Overall i have real world experience of developing and implementing growth plans which have delivered great results both for my previous employers and also personal clients. Should you wish to eventually sell your business I can help you optimise your business for maximum value and also take your busienss to market and find great buyers.

Owner

Mark DAVIDSON

I have over 25 years experience across key business functions.
This includes qualified accountant - building budgets, forecasts, cash flow statements, financial analysis, KPI&apos;s
I also have extensive marketing experience - development of value propositions, marketing plans, product launches, pricing.
Finally, the latter part of my career has been focused on strategic planning, exit planning and mergers and acquisitons.
Overall i have real world experience of de

A millionaire entrepreneur's tips for affiliate marketing

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