We're off to Singapore with a group of digital and technology businesses for our third trade mission of the year. Meet the first two entrepreneurs who are part of the trip below.

A few places are still available for the trade mission on 20-24 September during which you'll:

  • get an understanding of the creative technology landscape in Singapore
  • learn the ins and outs of tax, legal, trade and finance processes
  • have an opportunity to make sales and connections with local agencies, government representatives, accelerators and fellow mission goers

Find out more here

Adrian MunnAdrian Munn, Monochrome

Describe your business in one sentence.

An award winning digital agency, always evolving, always innovating and providing our customers with unique bespoke
end user experiences

How did you come up with the idea for your business?

In 1999 I set up Monochrome to join the internet revolution.

Like many digital pioneers we wanted to be part of something new and offer digital services to a growing customer base.

We saw a need to design and developed digital solutions that engaged with our audience as more companies wanted to be part of the digital revolution.

Monochrome became one of the first companies to see the benefits of using Adobe Flash to create online booking systems and Rich Internet Applications.

Our company has always invested in new technology and we continue to evolve to take on new challenges shaping our business to meet the ever changing face of our digital world.

MonochromeWhy do you want to go to Singapore and what do you hope to get out of the trip?

For us Singapore is a city of innovation and change. It is striving to be the world's first smart city and being able to interact with those that are both seeing and playing a part in that is extremely exciting. 

Monochrome has always looked to grow and expand into new markets and we are keen to explore the opportunities in building relationships with companies in the region, learn more on what Singapore can offer UK businesses as well as fact finding in how to potentially set up a Singapore office.

What's your one top tip for business success? 

As Richard Branson said: "Follow your dreams and don't give up".

Anthony TattumAnthony Tattum, Big Cat

Describe your business in one sentence.

A brand communications agency.

How did you come up with the idea for your business?

Big Cat was formed in 2000.

After a hugely successful early career promoting music events, launching venues and building national event brands, we used our entrepreneurial spirit to launch a new kind of communications agency in Birmingham.

It didn’t take long to realise this approach to brand building, audience segmentation, and integrated marketing communications could also be applied to other sectors such as tourism, manufacturing, restaurants and charities. So we diversified.

Why do you want to go to Singapore and what do you hope to get out of the trip?

I love the density of commerce in Singapore, its historical links to the UK (and its legal, governmental and business lingua franca is English), and that it is a major business hub and staging point for trading in South East Asia.

I am also inspired with their built environment innovations that incorporate nature with leading edge architecture.

I'd like to explore and understand how my creative agency can export services, methodology and knowledge to South East Asia via Singapore.

What's your one top tip for business success? 

I have been told for many years full service in small agencies won't work. Fully integrating all services and having a senior head in each of our four teams isn't possible and can never be profitable.

I always believed that brands and businesses need a full complement of marketing services at their disposal to succeed.

I stuck to my guns, went through bad times but have now built the best team I can find and we're growing fast.

My top tip is adapt and pivot but to stick with what you believe in.

A few places are still available for the trade mission on 20-24 September during which you'll:

  • get an understanding of the creative technology landscape in Singapore
  • learn the ins and outs of tax, legal, trade and finance processes
  • have an opportunity to make sales and connections with local agencies, government representatives, accelerators and fellow mission goers

Find out more here

Go Global Singapore 2017 is supported by:

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