Social media expert David Glenwright demonstrates Facebook Inbox, a free community engagement platform. Learn how to use its features. 

Lunch and Learn: Never miss an opportunity to engage with your community

Webinar

 gives a demonstration of Facebook Inbox, a free-to-use community engagement platform.

From Instagram comments to private messages on Facebook, there are a lot of ways in which your community can interact with you on your social media platforms. An unanswered question or an ignored review may not seem much, but it could easily lead to lost sales and opportunities.

David explains how to navigate Facebook Inbox, shows where all the features are located, and suggests some top tips for staying on top of your conversations with ease.

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to get everything you need to start and grow your small business, in one place.

Watch previous Lunch and Learns from our library of webinars

Lunch and Learn: Never miss an opportunity to engage with your community 

With Facebook Inbox, there are a lot of ways your community can interact with you on your social media platforms.

? Become unshakable in your self-expression and communicate with POWer? I help impact-led leaders stand up and stand out through impossible-to-ignore storytelling and electric connection building. You&apos;ll learn how to harness the power of your voice and use your influence to lead with vision and purpose. As an award-winning NCTJ-qualified journalist and brand strategist, I take a story-first approach to brand communications and have grown multi-million dollar organisations by keeping them at the front of industry conversations. I&apos;m passionate about the potential for businesses to drive cultural and systemic change, and I work with change-maker brands committed to responsible business practice and prioritising people and the planet alongside profit.
I&apos;m a non-exec director of The Organisation for Responsible Business and a mentor with Enterprise Nation. I&apos;m here to support you to find your voice and make some noise, harnessing the power of storytelling to attract new audiences and galvanise them to action.&nbsp;

Director

Lunch and Learn: How to communicate your brand's story effectively

Discover effective storytelling strategies that attract customers, build trust and drive growth.

Hello! I am a Programme Manager at Enterprise Nation, with a passion for providing support for small business owners through digital campaigns with our partners. I have a particular love for all things marketing, online and in-person events and strategy!&nbsp;

Programme Manager

Next Generation: Market and access customers for your service

A group for all Next Generation participants. Join other likeminded entrepreneurs and trainers to learn how to stick to weekly goals and be held accountable for your business! If you’re not part of the Next Generation Bootcamp but would like to connect with like-minded business owners, don’t worry, there’s a group for you too!

I’ve worked in marketing for over 20 years, and I love it! No two days are the same and it’s this variety that makes marketing so special for me.
The last company I worked for, Constant Contact, gave me the opportunity to work with 100s of small businesses across the UK. It was the best nearly four years I’ve had in a job! The business owners I met were (and still are) incredible. You could say I was bitten by the small business bug.
In 2016, I was made redundant. I knew I still wanted to work with micro businesses, so when my husband said I should start my own business, I didn’t need a huge amount of convincing. After all, I loved sharing email marketing tips with small business owners, and this way, I could do it all the time. How could I not love that?
Something that has made running my business easier is tech. And not just for marketing. I’m a big advocate for using technology to streamline what I do. Given I’m the only person in my business, anything that makes my life easier is a win in my books. Here’s some of the tech that powers my business:
<ul>
<li>Accounting – I use an online tool that helps me keep track of what I’m spending, generate invoices (and automate sending them), as well as doing my expenses.</li>
<li>Payments – clients that pay me a set amount each month do so by direct debit. I use GoCardless to help me do this. I also use Stripe to help those who want to pay by credit card. It all gets automatically reconciled in my accounting app!</li>
<li>Design – I’m a BIG fan of Canva. I’ve been using it almost as long as I’ve been running my business. Anything is possible in Canva for those of us not blessed with design skills!</li>
<li>Industry knowledge – I have Google Alerts set up so I can keep up with trends in email marketing and the small business world. I also get alerts if I or my business are mentioned anywhere online.</li>
<li>Email marketing – where would I be without it? I use <a href=&apos;https://www.constantcontact.com/partner-offer?pn=marketingbyminal&intent=try&plantype=better&apos; target=&apos;_self&apos;>Constant Contact</a> for sending all my emails – my regular newsletter as well as my automations. It has a bunch of other digital tools too.</li>
<li>AI – OMG, how much time am I saving using AI? Around 4-5 hours a WEEK! That’s right, it’s a massive game-changer. I use ChatGPT.</li>
<li>My mobile – mustn’t forget this! I’m never without it. It helps me run my business when I’m not at my desk.</li>
</ul>
Now, if you struggle with getting your email marketing done, I’d love to hear from you. You didn’t start your business to become an email marketing expert. You do what you do because you love it. I want to help you figure out the email marketing stuff so that you can make money! It’s as simple as that. When you succeed, so do I. Plus, I get a warm glow knowing I helped you. Get in touch and tell me about your email marketing struggles!

The Eclair Email Marketing Package

Indulge in the luxury of comprehensive email marketing with ‘The Éclair’. 

Covering all bases from content creation to list growth strategies, this package is for those who want it all. With detailed reports and regular reviews, you’ll see your email marketing flourish like never before. 

What it includes:

Up to 2 emails per month.
You provide the content (I can write it for you with some guidance.)
I’ll create all images and optimise them.
I’ll do 2 rounds of edits per email to make sure it’

Are you keen to see your cutting-edge tech ideas come to life? You&apos;re in the right place!
Hey there! I’m Mardien, the Founder of Today Consultancy Ltd.
I founded this consultancy because I noticed something troubling: many businesses struggle to bring their digital and data products to market successfully. They often lack the specific expertise or resources needed, and hiring full-time isn&apos;t always the solution.
That’s where Today Consultancy Ltd steps in. 
With nearly two decades in market research and over 12 years specializing in digital solutions, apps, and data products, I&apos;ve learned how to turn ideas into reality. My dedication to industry standards is evident in my contributions to initiatives like the Market Research Society’s Data Quality program.
At Today Consultancy Ltd, we&apos;re here to help your business thrive in the digital world.
We specialise in guiding businesses through the process of building commercially successful digital and data products. 
From validating your idea to crafting top-notch digital solutions, we&apos;ve got you covered.
Whether it&apos;s apps, dashboards, bots, or anything in between, we have the skills and experience to bring your vision to life.
And that’s not all! 
We&apos;ll even handle tasks like designing your website and managing your SEO, ensuring your new digital venture gets the attention it deserves.
Don&apos;t let your ideas gather dust. We are here to help you turn them into reality.
Imagine a future where your company’s digital products aren’t just surviving, but thriving.
Did you know that a staggering 95% of new digital products launched each year fail? Why?
Because they lack a clear strategy and direction. To avoid becoming part of that statistic, you need:
- A solid product strategy aligned with your company&apos;s goals.
- A roadmap that incorporates feedback from your team and customers.
- A digital product that keeps customers coming back for more.
- A plan to create an environment where your product can grow.
- A strategy to maximize your assets, whether it&apos;s data or technology tools, for increased efficiency and revenue.
Stop worrying about the direction of your product. Let us guide you from idea to revenue.
Let’s work together to bring your innovative ideas to life, starting Today.

Founder and Lead Consultant

Mardien Drew

Are you keen to see your cutting-edge tech ideas come to life? You&apos;re in the right place!
Hey there! I’m Mardien, the Founder of Today Consultancy Ltd.
I founded this consultancy because I noticed something troubling: many businesses struggle to bring their digital and data products to market successfully. They often lack the specific expertise or resources needed, and hiring full-time isn&apos;t always the solution.
<

Lunch and Learn: Never miss an opportunity to engage with your community

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