Marketing your brand

In this Tech Hub bootcamp, we're joined by two industry experts, Laura Derbyshire and Anna Morrish, who will discuss ways to market your brand.

Building a brand with Laura Derbyshire

• The basics of digital storytelling and how it can help you build a memorable brand

• Content types that boost your brand narrative across all your platforms

Creating a content marketing strategy with Anna Morrish

• Build an effective content marketing strategy from scratch

• Identify key metrics to measure content performance

• Learn advanced strategies for social media advertising

Watch part two of the online bootcamp, where Anna Gordon and Lyndsey James discuss ways to grow your sales and customers.

Relevant resources

• Building an audience in 90 days

• Introduction: Social media advertising

• Lunch and Learn: Improving your marketing with brand storytelling

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