Lunch and Learn: How to brand your food business

Enterprise Nation
Enterprise NationEnterprise Nation

Posted: Mon 7th Dec 2020

How to brand your food business

Brand futures specialist Steven Wallis reveals how food start-ups can resonate with their target audience by developing a clear brand vision.

Over the course of half an hour, the former MasterChef winner will explore the importance of design in the marketing mix, the key considerations food & beverage brands must deliver against (health, taste and experience), and the core tactics for exploiting your niche.

You'll also discover how to pivot in the COVID-19 age, how to add value with your packaging, and how to avoid cultural no go's like greenwashing, non-inclusive posturing and not empathising with your customers' hardships.

Enterprise Nation
Enterprise NationEnterprise Nation
Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

You might also like…

Get business support right to your inbox

Subscribe to our newsletter to receive business tips, learn about new funding programmes, join upcoming events, take e-learning courses, and more.