Lunch and Learn: How to prepare for Google Search Generative Experience

Anna Morrish
Anna MorrishQuibble Content Ltd

Posted: Tue 14th May 2024

AI is a hot topic right now and rightly so. New developments are happening constantly from new tools being launched to search engines harnessing AI's power in new ways, which is disrupting the marketing space completely.

So, what changes can we expect to see? And, what’s the likely impact on our businesses?

In this Lunch and Learn, Anna Morrish dives into Google Search Generative Experience (SGE) and how it is going to change the world of search, meaning how people find you and your business, along with how they make purchases online.

Anna is the founder of Quibble, a full-service digital marketing agency aimed at giving small and medium businesses access to digital PR and SEO services that only larger businesses could traditionally afford.

Key takeaways from this session:

  • Discover the changes Google SGE will bring

  • Learn how you can get ahead and prepare for these changes now

  • Find out how you can test Google SGE for yourself

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Anna Morrish
Anna MorrishQuibble Content Ltd
With over 10 years' worth of experience in the marketing industry, I've had the pleasure of working in various roles, including magazine editor, content marketer, outreach manager and managing director. What's more, I'm lucky to have had the opportunity to work in both agency and in-house positions, which has given me a great understanding of how both sides work.When I founded Quibble in 2016, I knew how important it was to provide a digital marketing service to businesses that provided honest results, while constantly adjusting strategies to changes in the market to ensure customers could benefit. As such, I built Quibble with honesty and integrity at its core.At Quibble, we work with businesses of all sizes both locally and abroad. We have helped many brands analyse their target audience and create content to ensure engagement is maintained at each stage of the buying cycle. Using a mix of technical skills and content expertise, Quibble provides a full marketing plan producing the content your audience is looking for, resulting in improved engagement, more leads and conversions.

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