WEBINAR

Getting started with TikTok for business

Posted: Tue 18th Nov 2025

Where do you begin when it comes to marketing your business on TikTok?

In this session, Rebecca Hopwood walks you through five simple, actionable steps that you can implement on TikTok right away.

Topics covered in this session

A clear roadmap for getting started on TikTok: How to set up and optimise your profile so your business looks professional and ready to attract the right audience
Actionable strategies for creating content: How to research, plan and batch-create content efficiently so you can stay consistent without feeling overwhelmed
Using TikTok's tools to grow: How to use analytics and insights to refine your approach, measure success, and build momentum towards your marketing goals

About the speaker

Rebecca is a seasoned marketing professional with over 20 years of experience in the industry. A media and marketing graduate from Leeds, she's dedicated more than a decade to helping small businesses strengthen their sales, marketing and business development.

In 2020, amid the global pandemic, Rebecca founded Youbee Media, a dynamic marketing solutions agency built to help businesses adapt, grow and thrive through practical, flexible support.

Youbee Media is known for its strong client relationships and its ability to deliver both traditional and digital marketing strategies that drive real results.

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Rebecca HopwoodYoubee Media

Rebecca Hopwood is the Founder of Youbee Media, a Leeds-based marketing agency. She launched the business in 2020 with the mission of helping businesses grow through smart, creative, and relationship-led digital strategies. With 20 years of experience in sales and marketing, Rebecca brings a balanced mix of strategic insight and hands-on execution to her work. She is known for her down-to-earth style, being friendly, approachable, and always “telling it like it is.” Under her leadership, Youbee Media has expanded beyond agency services to include training, workshops, and an online learning platform, The Hive Academy, where she shares her expertise in areas such as TikTok strategy and digital marketing fundamentals. Rebecca’s work has also earned external recognition. She is named on the Northern Power Women Future List, was a finalist in TheBusinessDesk.com Leadership Awards, and in 2025 was shortlisted in the She Inspires Awards in the Women in Digital category. Five years on, she continues to drive Youbee with a values-led approach - prioritising meaningful client relationships, agility, and delivering work that both delights and achieves measurable results.

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