In this video, our expert panel discuss the importance of implementing diversity and inclusion strategies in your start-up or small business.

Plan it with Purpose: Diversity and inclusion strategies for start-ups

Webinar

Plan it with Purpose

Enterprise Nation has teamed up with Aviva and TSB Business to give 20,000 businesses the support they need to be more sustainable and have a positive impact on the planet, society and the economy.

Our experts discuss the importance of implementing diversity and inclusion strategies in your small business.

I&apos;m a <a href=&apos;https://danmartinuk.com/&apos; target=&apos;_self&apos;>freelance journalist and event host</a> who helps small businesses and the organisations that support them. I&apos;m also Enterprise Nation&apos;s news reporter and Bristol Local Leader.
I have 20 years of experience as a small business journalist having interviewed hundreds of entrepreneurs from famous names like Sir Richard Branson and Deborah Meaden to the founders behind brand new start-ups.
I&apos;ve worked for a range of leading small business publications and support groups, most recently as head of content at Enterprise Nation where I was responsible for the prolific output of content on the company&apos;s blog and social media. I now freelance for Enterprise Nation as the website&apos;s <a href=&apos;https://www.enterprisenation.com/business-news&apos; target=&apos;_self&apos;>news reporter</a> and as the host of the <a href=&apos;https://www.enterprisenation.com/podcast&apos; target=&apos;_self&apos;>Small Business sessions podcast</a>.
I&apos;m based in Bristol where I run and host regular events with the local small business community in my role as Enterprise Nation&apos;s Local Leader for Bristol. I also have strong connections with other major business organisations in the south west region.
In total, I&apos;ve hosted over 100 events including conferences with an audience of hundreds for international brands like Xero and Facebook and live web chats from inside 10 Downing Street.
With my partner, I co-run <a href=&apos;https://www.lifestyledistrict.co.uk/&apos; target=&apos;_self&apos;>Lifestyle District</a>, a lifestyle blog focused on culture, art, theatre and photography.

Freelance content creator & event host

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The government will provide £60m in funding to fully fund the training of apprentices at small businesses.

I am on a mission to level out the international playing field for ESL entrepreneurs by developing their marketing communications in English and helping them build global brands. I CAN HELP YOU IF: ?? You&apos;re a non-native English-speaking business owner (with or without a team) who wants to sell services internationally. ?? You&apos;re a non-native English-speaking business owner (with or without a team) who wants to sell services to a specific English-speaking market. WHAT YOU&apos;LL GET: ?? Get visible and credible in the international market and build meaningful relationships with English-speaking audiences. ?? Stand out globally in your niche and be recognised as a go-to expert in your field to attract international speaking opportunities as well as English-speaking clients. ?? We achieve this by helping you implement a variety of strategies that build your brand equity. WHAT IS BRAND EQUITY AND WHY SHOULD YOU CARE: Brand equity represents the power of a brand - that&apos;s what allows T-shirts with certain logos to cost 10 times more than others, for example. WHY CHOOSE ME: ?? I&apos;ve helped service-based businesses from 18 countries build brands that attract and engage English-speaking international audiences. ?? My methods are based on the brand equity framework developed by the father of branding, David Aaker in 1990, which has been used by millions of businesses to build strong brands. ?? I&apos;ve been recognised for my contribution to the field of marketing and advertising by Marketing 2.0 - the Global Gathering of Brand Builders and Marketers - with an Outstanding Leadership Award. ?? I graduated top of my class with Distinction from my MSc in International Marketing, and my dissertation on brand equity building for services was one of the strongest research pieces of the year. ?? I am a guest lecturer in Strategic Brand Management at Edinburgh Napier University and a trusted brand strategy guest expert at the Business Gateway, the largest organisation supporting start-ups in the UK. ?? I am a business owner and the brand manager of my company that markets internationally. ?? I have lived in 7 different countries, so I have a great understanding of intercultural communication. GET IN TOUCH: Currently, only EN-ABLE provides brand strategy consulting specifically for non-native English speakers who want to attract English-speaking clients and operate internationally. Want to create a global impact and be paid generously for it? Send me a message to get started!

Award-Winning Brand Strategist and Co-Founder

Entrepreneurs who speak English as a second language 

Boost your engagement with English-speaking audiences to increase revenue and drive business growth.



Hi, I&apos;m Helen, Founder and Director of Impact People Consulting.
I started Impact in August 2023 after 18 years in HR, working in a variety of organisations from tech startups through to global financial institutions.
The one constant in my career has been my people-centric approach and this is why I started Impact.
I support Micro and Small businesses achieve their objectives through the power of their people.
I offer services to include Talent Acquisition &amp; Employer Branding, Employee Engagement &amp; Organisation Culture, HR policies, processes &amp; strategies, and Organisation Design.

Founder and Director

Recruitment and Talent Acquisition

We&apos;ll complete Job Analysis to figure out what skills you need for the role so you bring the best person into your business. 

We&apos;ll create an inclusive Job description and Job Specification.

I love creating impactful job advertisements that encourage applications from a diverse range of candidates, and together we will build your employer branding strategy. 

I&apos;ll support you with shortlisting candidates, and providing feedback to applicants.
 
I can sit on your interview panel 

Meena: Founder of talonX - Empowering SME Businesses through Strategic HR Solutions
I founded talonX with the purpose of offering more than just the traditional HR consultancy services. My goal was to provide big company HR services to small and medium-sized enterprises (SMEs) with a focus on agility, excellence, and a partnership-driven approach. Essentially, I wanted to create an HR function that understands your business without the need to hire a full-time HR resource.
With over 20 years of experience working in senior positions within professional services and the tech sector, I offer operational, tactical, and strategic HR experience, underpinned with excellent employment law knowledge. I can help businesses navigate and avoid complex legal issues.
I help SMEs build solid foundations from which to grow, helping them to attract, retain, and develop their people to become sustainable, revenue-driven businesses.
As a Fractional HR Director, I provide my clients with the expertise and insight of a seasoned HR professional scaled to meet small and medium-sized businesses&apos; unique needs. This model ensures cost-effectiveness and aligns HR strategies directly with business goals and visions.
Translating Strategy into Action:
My approach to offering HR consultancy is to add value to my clients. As an accredited OKR Coach, I bridge the gap between strategic vision and operational excellence. I help organisations decode their long-term objectives into actionable, measurable goals, ensuring a cohesive and focused approach to the strategic objectives of the business.

Founder

Meena Sangar

Meena: Founder of talonX - Empowering SME Businesses through Strategic HR Solutions
I founded talonX with the purpose of offering more than just the traditional HR consultancy services. My goal was to provide big company HR services to small and medium-sized enterprises (SMEs) with a focus on agility, excellence, and a partnership-driven approach. Essentially, I wanted to create an HR function that understands your business without the need to hire a full-time HR resou

Plan it with Purpose: Diversity and inclusion strategies for start-ups

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