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WEBINAR

Demonstrating social value

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Jill Poet
Jill PoetOrganisation for Responsible Businesses

Posted: Wed 25th Mar 2026

Discover how to unlock your business's potential for positive change.

This introductory webinar led by Jill Poet will help you understand what social value really means, set out some practical strategies you can apply to boost your own social impact and how to demonstrate it in tender applications.

It doesn't matter if you're only beginning to explore social responsibility or looking to strengthen your existing efforts.

This session will equip you with the knowledge and tools to make a meaningful difference while benefiting your bottom line.

Topics covered in this session

  • What social impact is and why it matters for your business

  • Practical approaches to building and strengthening your social value

  • How enhanced social value can open up new business opportunities and drive growth

About the speaker

Jill is the co-founder and CEO of the Organisation for Responsible Businesses (ORB), a national not-for-profit, member-owned company limited by guarantee.

Prior to launching ORB, she worked for micro and small businesses for 40 years. Jill is passionate about helping the small business community thrive while positively impacting our society.

 

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Jill Poet
Jill PoetOrganisation for Responsible Businesses
Prior to launching the Organisation for Responsible Businesses (ORB) in 2010, I worked as a management accountant. I had my own small self-employed business and was also employed by different micro and small businesses in a variety of sectors. I am passionate about micro and small businesses and believe they should be much better supported and recognised for the important role they play in our society, contributing socially, environmentally and economically. I also believe that Doing Good is Good for Business. No-one is too small to make a difference, but not only do we have a moral obligation to operate ethically and responsibly the business case for doing so speaks for itself! Businesses, however small, that show they care about people and our fragile environment are far more likely to be the most profitable and successful. And you'll also find you are working with much nicer people which makes business more enjoyable. In 2022, my husband and fellow director and I gifted ORB to the membership. However, I'm still the CEO and I'm excited about the future for ORB aligned with a change in consciousness that seems to be growing. I am determined to carry on supporting small businesses and the agenda for a better way of doing business - because those two passions are completely aligned!  

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