Creating eye-catching videos that showcase your business

In this free business.connected workshop, programme adviser and digital expert Jeremy Mason offers key insight into how to create high-quality, visually appealing videos that really promote your business.

Learn the basics of video marketing, get clever content tips and find out how to highlight the key parts of your business in video format.

Topics covered in this session

• How to create eye-catching videos that cut through online noise and grab audience attention

• The importance of providing value through educational, engaging and authentic video content

• Techniques for understanding and connecting with your target audience through storytelling and mission-driven messaging

• Strategies for researching video topics using tools like Google, YouTube autocomplete and Ubersuggest

• Structuring video content effectively using hooks, value delivery, objection handling and calls to action

• Tips for repurposing content, using the right visuals (like thumbnails), and optimizing videos for platforms like YouTube and LinkedIn

This webinar is part of a series for business.connected. Check out the other events

Free video training, exclusive offers and workshops

The business.connected hub is a free online training programme of workshops, webinars and e-learning modules designed to help businesses go digital and adopt new technology. Take me to the hub now