&lt;p&gt;Purple Pilchard is looking to change this nation&amp;#39;s food &amp;amp; drink landscape for the better, by helping &amp;#39;emerging brands of tomorrow&amp;#39; step out from the shadows.&lt;/p&gt;

&lt;p&gt;Pilchard&amp;#39;s hands-on approach rejects empty noise, pointless peacocking, random soundbites or any hazy unexplained costs; opting instead for a joined up strategic vision, compelling messages and an affable tone of voice that allows, consistent and meaningful cut-through.&lt;/p&gt;

&lt;p&gt;Our focus is feisty young food &amp;amp; drinks brands with something to say!&amp;nbsp;&lt;/p&gt;

&lt;p&gt;We help with Copywriting, Brand story-telling, PR, Marketing Comms, Winning Awards, Founder Profiling Website &amp;amp; Pack Design .... anything marketing really&lt;/p&gt;

Services

Ian Hills > Marketing > Custom service > Showcase your small business through awards

Ian Hills

Get Connected

Ian is an award-winning marketer who&amp;#39;s spent the last thirty + years championing a significant huddle of personality-laden underdogs in their single-minded quests to secure meaningful &amp;amp; disproportionate cut-through in an increasingly cluttered food &amp;amp; drinks marketplace.&lt;/p&gt;

&lt;p&gt;Having spent his formative years working for a variety of well-buffed &amp;#39;blue chips&amp;#39; and threadbare start-ups, Ian learnt how to decipher/side-step/jettison traditional agency &amp;#39;fluff&amp;#39; opting instead for simple, no-nonsense yet strategically sound pathways that allowed ambitious start-ups to enjoy significant breakthrough moments in an arena that still favours &amp;#39;establishment&amp;#39; brands armed with imposing war chests.&lt;/p&gt;

&lt;p&gt;As someone who&amp;#39;s spent time in sales and marketing functions, Ian has a well-rounded appreciations for the endless frustrations &amp;amp; dilemmas faced by so many well-meaning, fledgling businesses&lt;/p&gt;

&lt;p&gt;&amp;nbsp;&lt;/p&gt;

Marketing / PR / Copywriting Consultant

Showcase your small business through awards by Ian Hills

Followed by Barack Obama on Twitter, the Bank of England on her newsletter list and a regular expert speaker with BBC TV and radio, Fin walks the walk of social media.
An accredited Facebook Marketing Partner and Trainer, Fin works with FTSE 100 and ambitious startups to confidently master and implement online marketing tools, strategies, ads and tactics step by step.

Social Media and Digital Marketing Consultant

business.connected: 10 marketing trends you should know about in 2022

Watch back: 10 marketing trends you should know about in 2022

As Enterprise Nation&apos;s Head of community it&apos;s my job to make sure that you’re getting the most from your membership. If you’re a small business owner I&apos;ll make sure that we’re matching you to the support you need to start and grow your business. For advisers, that means making you aware of every available opportunity to promote your expertise to the rest of the community and connecting you with entrepreneurs that are looking for support.

Working closely with our Platform team, I&apos;ll help ensure that you can easily navigate our website and that your user experience is seamless.&nbsp;

Head of community

Marketing for small businesses

Whether your small business has existed for years, or just recently started up, finding the most effective marketing strategies is critical. Join this group to connect with like-minded small business owners and advisers to share and discuss marketing strategies and resources.

You know happy customers become loyal and loyal customers spend more. But unlike multinational businesses who can employ a team, SMEs only have time to think about customers when they shout.
I believe SMEs deserve all the benefits of intentionally managing their customers&apos; experience taken for granted by the big companies. I support businesses like yours in three steps.
1. Step into the shoes of your customers. We can use any of these tools, depending on your needs:
<ul>
<li>Empathy maps</li>
<li>Customer personas (so much more than marketing avatars!)</li>
<li>Value propositions</li>
<li>Customer Journey Maps</li>
<li>Customer feedback (aka Voice of the Customer and customer listening)</li>
</ul>
2. Once we have a clear picture of customer needs, we work together to meet those needs by optimising or designing products, services and interactions (also known as touchpoints).
3. Finally, we ensure a return on your financial, time and emotional investments by accelerating benefits.
Managing customer experience is addictive, when you see the benefits we can discuss how to move to the next level of maturity.
Why would you trust me with your business, employees and customers?
I believe small and medium-siz businesses deserve the competitive advantages enjoyed by big companies and understand the time and cost constraints that get in the way.
I have a long history of helping businesses, teams and individuals work more closely, more beneficially with clients and customers. I know what is necessary and how to deliver business results, using her extensive experience in product, process and service design, problem solving and workshop design and facilitation, including over 14 years in Rolls-Royce and leading major projects at Philips and Allied Signal.
I am one of CXM’s CX Stars of 2021, placed in the top ten of professionals.

Customer Experience Consultant

Customer Journey Mapping masterclass

Delivered as an interactive workshop, the masterclass helps your team build their understanding of your customers’ experience and commit to action. You will step towards customer centricity and reap the benefits of customer first thinking.

You will learn how to map your customer’s needs, experiences and perceptions and gain invaluable insight into the impact your products, services and touchpoints have on their willingness to buy more and recommend your business.

Then we will identify and prio

Hey I&apos;m Matt, Partnerships Manager here at Enterprise Nation.&nbsp;
I&apos;m looking forward to connecting with as many of our platform users as possible, you are all so inspiring!&nbsp;&nbsp;
I&apos;ll be working closely with the team to provide our amazing small business community with even more exciting support opportunities across the UK &amp; Ireland.&nbsp;
Feel free to connect, I&apos;d love to hear from you.&nbsp;