Structuring Your Roles and Job Ads for Better Hiring

James Hartshorn – Startup Mentor | Founder | Commercial Creative James is a two-time founder with deep experience helping start-ups grow — from first idea to full traction. He’s built brands, led go-to-market campaigns, created standout content, and helped raise funding by getting the right people, story, and strategy in place. He’s the founder of The Talent Navigator and co-founder of Planet Buu, a children’s brand built from scratch and growing fast. Before that, he worked inside high-growth start-ups like Babylon Health and Zzoomm, helping them scale through smart execution. With an MBA, a background in graphic design, and a long track record of working directly with founders, James understands the pressure and pace of early-stage growth. He combines creativity, commercial nous, and practical experience to help businesses get moving and stay focused. He’s also BPS and CIPD qualified, with psychometric and hiring experience — useful when growth means building teams.