Strategy Deep Dive

About me: After spending almost a decade working across a range of companies from Seed stage to Unicorn (and a couple of investment roles in VC). I've gained a strong understanding of how great companies start, gain traction and experience J-Curve growth. I now help founders navigate how they best find product market fit, go to market, strengthen their market position, expand into new verticals and grow revenue and/or profitability. I've been involved in OTT sport apps taking on huge incumbents, a Marketplace that hit Unicorn status, disrupting the UK auto industry, a Fintech servicing large European banks and on a commercial team tracking performance and building deals with large household name corporate clients. All my work has revolved around BizOps, Revenue Strategy, CX Strategy and Central Strategy. Having spent the best part of a decade building up my experience, I'm now passionate about helping and advising founders on their journeys to build their businesses and succeed. I’ve seen my share of the good, bad and ugly of both the startup and corporate world; I’ve seen what gets VCs excited and bored when it comes to pitching. I can help you in the following problem areas: Building your idea into a business This means how to find and achieve product market fit How you can go to market, in a step by step plan that provides guidance Strategy and implementation What direction you take your business in How to find profitable niches Longer term horizon planning and change Budget building and planning for your financial year Pricing and competitor analysis: B/E modelling Revenue modelling Competitor SWOT and where to position your product or service Business Operations Building reporting functions and measuring the right KPIs to grow your business and make it successful Schema for processes, with operational rigidity (think, process flows, escalations and building an operation that can scale)