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Fab Giovanetti > Events > Founder on a mission: Leverage your impact for good

Founder and Head Teacher

Fab Giovanetti

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Position yourself as a social impact founder by honing your messaging



I am an award-winning entrepreneur, supporting people making a positive impact through their marketing. I am known as the founder of Creative Impact, a collective of hundreds of creatives making a positive impact on others and the planet. I am also the CEO of Alt Marketing School, on a mission to raise a new wave of marketers.
Through the community and my online consulting, I touched over 100,000 people from all over the world - I am is a keen speaker, writer, and two-times published author, as well as guest lecturer across the UK.

Earning a living is essential but doing work that connects you to the causes you care about is even better.

It&apos;s a tough vocation being an entrepreneur and owner of your own business however, the rewards both emotionally, financially, professionally, and your impact on other humans, can be rich and satisfying. There are highs and lows and my job is to help you smooth the ride providing consulting services focusing on specialists areas that will impact everything you do - knowing your customers, what makes them tick, aligning your offer and values in ways that always resonate, that builds long-lasting relationships and drives digital revenue.
B2B buyers have evolved. They no longer just purchase, they subscribe to your values, the brand experience you offer as well as product &amp; pricing fit. They want trusted partnerships, not just suppliers. Investing in marketing tactics can very often fumble without the right up-front investment in understanding your customers, building emotional connections, telling your story, getting the right technology in place and optimising engagement throughout the buyer and customer journey. After 25 years of bringing up kids, providing a safe and secure home for my family, my motivations and &quot;North Star&quot; are quite different moving forward. If you want to build your business and need to lean on someone who has been at the forefront of marketing digital transformation and want access to know-how, essential tools and tricks that will underpin every aspect of how you go-to-market, I can help.
The added benefit, I have a great network or equally professional and gifted colleagues spanning the whole spectrum of what it takes to do effective marketing so if I don&apos;t know it, I know someone who does.
Here&apos;s the &quot;professional low-down and career highlights&quot; blurb.
I&apos;m a versatile and experienced Director and Board Advisor who has passionately followed and been highly active in the transformation of B2B marketing and sales over the past 14 years supporting scale-up to large corporate businesses. Experienced across multiple sectors principally hi-tech manufacturing, technology, media, fintech, education and professional services. I offer a proven track record of supporting ambitious senior marketing, sales and c-suite executives to challenge, navigate, question and adopt modern transformational strategies to create and accelerate growth.
Business strategist and real-world cross-functional tactical execution leader leveraging business &amp; technical acumen to challenge complex growth stage issues
A specialist in the essential digital sales &amp; marketing components to drive revenue. I can help you..
<ul>
<li>Understand your customers first (deal cutomer profiles &amp; personas), what makes them tick and how to create solid GTM plans (buyer journey mapping, messaging, content planning, integrated campaign planning).</li>
<li>Thinking about buying technology? I can help you Identify the key business priorities that warrant investment in technology before you spend a penny!</li>
<li>How to create the most appropriate and effective technology ecosystem to drive digital engagement, sales &amp; growth</li>
<li>Avoid the traps that can lead to technology failure</li>
<li>Marketing &amp; sales technology consulting experience includes Folloze, Drift, 6Sense, Bombora, Salesforce, Oracle Marketing Cloud, Outreach, Turtl, Adobe, Bombora, Hubspot and more</li>
</ul>
EXAMPLE SENIOR LEADERSHIP ADVISORY ROLES
Global Automation Vendor: Advisor to global marketing leadership team. Tech stack investment strategy &amp; optimisation, campaign performance analysis, strategic service &amp; team investment, change management, creating a data-driven culture and using data analysis to make decisions
Global Industrial Solutions Vendor: Advisor to global marketing &amp; sales leadership teams on cross-channel digital programme conversion optimisation and account-based marketing/sales programmes. Tech stack audit, optimisation and investment strategy including conversational marketing &amp; sales (chatbot) strategy, programme delivery, sales onboarding &amp; enablement.
Global Colocation &amp; Data Centre Provider: Advisor to EMEA marketing &amp; sales leadership teams on tech stack optimisation, technology investment strategy and multiple marketing operations programme delivery – integration, analytics, chat strategy, ABM, lead nurturing &amp; lead scoring, sales &amp; marketing alignment.
BOARD ADVISORY ROLES
Sales Directorships at two, top five global technology corporations (SaaS application products)
Managing Director, Board Advisor, Marketing Consultant, global B2B marketing agency
Business Director, Board Advisor, Marketing Consultant , UK B2B marketing agency
Sales Director, global SaaS technology scale-up (EMEA growth-IPO-Acquisition)
Partnership Lead for numerous US SaaS scale-ups breaking into EMEA

Marketing Strategist and Tech Adviser

Essential sales and marketing components for start-ups

Starting and scaling a business requires mastery of several essential sales and marketing components.

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

StartUp UK e-learning

This is a group is for those who have joined the StartUp UK e-learning programme to share ideas, inspiration and key takeaways from the videos you have watched. Get sharing on the group chat!

Why I am Here: To Share my experience, skills, guidance. To also enable my growth in increasing the awareness of my campaign, The Claudes SEN Law &amp; NGO Clothing Brand, &quot;Garnetts Clothing Brand &amp; Range,&quot; <a href=&apos;https://www.gcbrandtheclaudessenlaw.com/&apos; target=&apos;_self&apos;>https://www.gcbrandtheclaudessenlaw.com/ </a>while networking with other like minded individuals.
Hello there! I’m Aquayemi-Claude – and I’m Intriguing with all things DEI, &quot;Diversity Equity Inclusion,&quot; Equity, Quality Education, Mental Health and Technology
Since June 2016, I’ve been a Activist / Campaigner, Social Entrepreneur, Influencer / Content Creator, Young Leader, CEO / Founder and Author at GCBR and TCSL Campaign, where I’ve focused my time on campaigning and soical impact upscaling building. While at GCBR and TCSL Campaign, my biggest accomplishment has been publishing the first Biography of Aquayemi-Claude, which has increased its global footprint in the continued impact for Social systematic change of the current commodity culture which is within our society.
Prior to this role, I was at Global Citizen, where I spent active years building my skills, tools and abilities around the key element art of productive social impact for the business and its customers. This work resulted in years of self discovery, to enable important.
I’m always happy to connect with like-minded individuals and professionals. Shoot me a message.
Let’s chat if you’re after pieces on:
• Disability
• Politics
• Social media
• I moderate/speak on panels, too.
Speaking Enquires&nbsp;
https://gcbr-and-tcsl-campaign.square.site/keynote-and-public-speaker-book
#TheTruthBehind Books
<a href=&apos;https://gcbr-and-tcsl-campaign.square.site/books&apos; target=&apos;_self&apos;>https://gcbr-and-tcsl-campaign.square.site/books</a>
&quot;Please don&apos;t forget to leave a Review.&quot;&nbsp;
Welcome to #JoinUs in the #GCBRandTCSL Campaign Community - <a href=&apos;https://gcbr-and-tcsl-campaign.ck.page/profile?fbclid=PAAaY0We43ayHfC3PgXUwRMKu3xH-a19UD3IRbGcZriTJqQV8lekdRd7ROSQ0&apos; target=&apos;_self&apos;>https://gcbr-and-tcsl-campaign.ck.page/profile?fbclid=PAAaY0We43ayHfC3PgXUwRMKu3xH-a19UD3IRbGcZriTJqQV8lekdRd7ROSQ0</a>
– I look forward to hearing from you!

CEO and Founder

Soical Media for Brand Awareness 

▪︎ Online Marketing 
▪︎ Content Creating 
▪︎Brand Narrative 
▪︎ Personal Story 
▪︎ Tools and Resources 

I am the Queen of Reinvention, certified in Human Design and Emotional Intelligence. I’m also a long-time student of Abraham Hicks (The Law of Attraction). Entrepreneurs hire me because secretly, they know they’re capable of so much more, but either they don’t know what’s stopping them from taking the next move or they do and they’re ignoring their intuition. Is this YOU? That’s totally normal. That’s where all my clients begin. I like to ask challenging questions, so let’s start. Do you value yourself? Do you fantasise about a different or much better life when you have space and time for yourself? I’ve been here myself Friends and colleagues would say to me - you’re so successful, how do you do it? But I didn’t feel successful. I had nothing other than my work. I’d worked globally in the boardrooms of several blue-chip companies, as an Executive Coach and team-building expert. I was highly trained and knew I was talented. Twenty years ago I was using some pretty advanced energy and play techniques which got great results. I helped grown men in grey suits get out of their heads and into their gut and their intuition. I had great fun at work. Away from that environment, I had a secret life going on in my head which meant I was desperately trying to find someone to love me. In 2013 I began dating my husband, John. We dated way back in 1983 and somehow 30 years later, John discovered me online. That&apos;s a story for another time. I found John and the Law of Attraction at the same time. Neither of us was in a good place, but we made a promise to ourselves that we were going to help each other, communicate openly and find happiness together. The Law of Attraction most definitely helped us both examine our behaviour and what we were attracting, but it wasn’t until I was introduced to Human Design that the magic happened. I began to see I wasn’t valuing my uniqueness. I began to see I was hiding and keeping myself small. I began to see the life that I’d kept secret from others WAS how I was meant to be As The Queen of Reinvention, I help women understand their uniqueness and how to make their secret life come true.

The Queen of Reinvention

Sheena Mason-White

I am the Queen of Reinvention, certified in Human Design and Emotional Intelligence. I’m also a long-time student of Abraham Hicks (The Law of Attraction). Entrepreneurs hire me because secretly, they know they’re capable of so much more, but either they don’t know what’s stopping them from taking the next move or they do and they’re ignoring their intuition. Is this YOU? That’s totally normal. That’s where all my clients begin. I like to ask challenging question

Price:	£0.00
Date:	Thu 4th Apr 2024
Time:	15:00 - 15:40

Thursday 4th Apr 2024

Founder on a mission: Leverage your impact for good

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