business.connected Digital series: Why brand positioning matters for growth

During this free business.connected session, Matt Davies will discuss brand-building fundamentals to help your business stand out, attract more customers and help you grow.

With a robust brand strategy, your business can transcend price wars, cultivate a loyal customer base willing to pay a premium for your offerings, streamline marketing efforts and increase your company value.

Matt is an executive branding and culture expert who has helped countless businesses from start-ups to big brands like Boots and Nestlé create powerful strategies that inspire meaningful experiences for customers and employees. He is an author, public speaker and thought leader and in the past, has been listed as an Enterprise Nation ‘Top 50 UK Adviser’ and is a LinkedIn ’Top Branding Voice'.

Key takeaways from this session:

• Discover what a brand strategy and brand positioning are
• Find out why brand positioning is important for business growth
• Learn tips on how to create a powerful brand positioning

This webinar is part of a series for business.connected. Check out the other events

Free video training, exclusive offers and workshops

The business.connected hub is a free online training programme of workshops, webinars and e-learning modules designed to help businesses go digital, adopt new technology, and stay safe online. Take me to the hub now