This programme is specifically designed to champion diversity in entrepreneurship and showcase Black founder-led businesses.
The programme includes:
- A series of 12 expert-led business strategy masterclasses, focusing on topics such as defining your value proposition, hiring talent, sales strategy, marketing, intellectual property and much more
- Mentoring and coaching from world-class scaleup experts
- Access to business and networking events
- Dedicated Barclays champions and mentors
- The opportunity to showcase your business to potential clients and investors at a demo day at the end of the programme
Masterclasses:
- Defining your value proposition
- Customer discovery
- Identifying your key financial drivers and metrics
- Product development
- Go-to-market strategy (GTM)
- Branding and design
- Marketing for growth
- Advanced social media strategy
- Building a sales strategy
- Hiring good people
- Diversity supply
- Managing cash flow
- Pitching effectively (Part 1 and 2)
- Legal essentials for entrepreneurs
- CMS Q&A
- Raising capital
Applicant criteria
Your business
- Uses digital technology to operate or deliver its value proposition
- Ready to scale:
- Either seed stage or beyond
- Received investment
- Launching your MVP
- A UK-registered business
You/your team
- At least one founder (or C-suite) self-identifies as Black or of Black heritage
- You have proven expertise in your industry
- You are available to attend all the masterclasses over the 12-week period
Apply now