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About Enterprise Nation

Working out how to start and grow a business can be tough at times. That's where we come in.


Enterprise Nation is a vibrant community of start-ups and small businesses that exists to shortcut your route to trusted business support.

Whether you're starting or growing a business, we have the resources, expertise, and connections to help you get it right.

Access support at a selection of events, or online via a dynamic platform that gets you to answers fast.


Enterprise Nation was founded in 2005 by pioneering entrepreneur Emma Jones, CBE. Emma's incredible work at the helm of Enterprise Nation has made her one of the most recognisable figures championing the small business community in the UK.

Three women networking at a community event
Aaron Asadi

Aaron Asadi, chief executive officer

Aaron Asadi is a high-impact entrepreneurial business leader with a proven track record of launching and scaling powerful digital businesses. As the CEO of Enterprise Nation, he brings over 15 years of senior executive experience in technology and e-commerce strategy – most notably at Future plc and Saga Media.

At Future plc, Aaron held multiple senior leadership roles including managing director of e-commerce. He was responsible for a $150 million global P&L, leading growth strategies that boosted audiences to 500 million and delivered record-breaking revenues across consumer tech, music, and photography sectors.

As CEO of Saga Media, part of the FTSE listed Saga Group, he launched a new digital division from scratch – delivering a bespoke web platform with two million monthly sessions and a growing and engaged community.

Aaron has repeatedly designed innovative models and driven growth in both B2B and B2C environments. He's a specialist in growing online audiences, creating compelling knowledge platforms, SEO strategies, and sustainable models – and now channels his passion and deep knowledge into supporting the next generation of entrepreneurs and the five million small businesses in the UK.

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How to reach us

Got a question for the Enterprise Nation team? Please drop us a line.


For general enquiries
Email: hello@enterprisenation.com


Media related query
Email: media@enterprisenation.com


Partnership or sponsorship, read our
partnership opportunities PDF
Email: kieran@enterprisenation.com


Want to speak at one of our events? Become an Enterprise Nation adviser to access a multitude of speaker opportunities.


UK Office
Enterprise Nation
133 Whitechapel High Street
London, E1 7QA


By phone - 020 3871 2922

By WhatsApp - Start chat

Meet the team

We are a tight-knit team, all on a common journey to help members achieve their dreams. Meet the people finding you the support you need to grow a successful small business.

Polly Dhaliwal

Polly Dhaliwal

Chief operating officerLearn more
Billy Johal

Billy Johal

Chief technology officerLearn more
Kieran Bunting

Kieran Bunting

Chief commercial officerLearn more
Lorna Bladen

Lorna Bladen

Chief marketing officerLearn more
Diane Mensah

Diane Mensah

Head of programmesLearn more
Holly Jones

Holly Jones

Head of marketingLearn more
Liz Slee

Liz Slee

Head of mediaLearn more
Daniel Woolf

Daniel Woolf

Head of policy and government relationsLearn more
Joanne Mangan

Joanne Mangan

Ireland country managerLearn more
Alex Kondrashov

Alex Kondrashov

Engineering managerLearn more
Marco Milicia

Marco Milicia

Senior front end engineerLearn more
Henrique Campaner

Henrique Campaner

Senior front end engineerLearn more
Alex Popa

Alex Popa

Senior back end engineerLearn more
Carolyn Yeung

Carolyn Yeung

Data analystLearn more
Ruben Fernandez

Ruben Fernandez

CRM and back end engineerLearn more
Luke Bolton

Luke Bolton

Junior front end developerLearn more
Mark Sweeney

Mark Sweeney

Senior client success managerLearn more
Amy Potts

Amy Potts

Senior programme managerLearn more
Monica Moldoveanu

Monica Moldoveanu

Programme managerLearn more
Karla Freyre

Karla Freyre

Programme managerLearn more
Caitriona O'Connor

Caitriona O'Connor

Programme coordinatorLearn more
Marc Gardner

Marc Gardner

Senior content managerLearn more
Amanda Peters

Amanda Peters

Content managerLearn more
Iryna Gambal

Iryna Gambal

Senior marketing managerLearn more
Ryan Tindall

Ryan Tindall

Community managerLearn more
Maggie Berry OBE

Maggie Berry OBE

SME procurement leadLearn more