Name: Lunch & Learn: Authenticity is the answer to your business success
Uploaded: 2021-10-27
Description: In this Lunch and Learn, business coach Marisa Guthrie discusses how being authentic is all about connecting to yourself and your values.

In this Lunch and Learn, business coach Marisa Guthrie discusses how being authentic is all about connecting to yourself and your values.

Lunch & Learn: Authenticity is the answer to your business success

https://www.enterprisenation.com/learn-something/video-why-authenticity-is-the-answer-to-your-business-success

Webinar

We've all been in situations where we've tried to be something we aren't, or have tried to fit in with a certain group. When that happens, we might be able to walk the talk, but we know on some level that things don't feel right.

The same goes for our businesses and especially how we market ourselves and talk about what we do.

Being an entrepreneur means we're often doing things for the first time. So if we don't check in with ourselves, we can end up trying to fit someone else's model of who we should, especially within a certain industry.

Not only does it require huge amounts of energy to keep up this façade, but it can lead to cynicism, disillusionment, despair and even burnout.

Lunch and Learn: Why authenticity is the answer to your business's success

Find out why being authentic is all about connecting to yourself and your values.

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

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I&apos;m Steve Paul – Business Mentor, Leadership Coach and co-founder of the Marketing Mindset Partnership
Work with me as your business mentor and I will provide you with practical hands on support for you and your business in your ambitions for growth, profit and reputation. That support is based not only on my knowledge and skills but also on my experience heading up marketing and sales teams within businesses and as Head of Digital in independent marketing agencies.

Over the last 6 years I have built a mentoring and coaching practice to support professionals in small to medium-sized businesses that are looking to grow and succeed. That support includes coaching individuals who want perform at their best for their business, their colleagues and themselves.

I work with my clients – from the leadership team to the hands-on teams – to equip them with the mindset, the methodologies and the tools to plan and execute activities that will deliver sound results.

Areas that I cover as a business mentor include:
<ul>
<li>Using digital for effective marketing and sales</li>
<li>Digital for internal communications</li>
<li>Developing brand and value proposition, and competitive positioning</li>
<li>Marketing planning</li>
<li>Developing and presenting pitches</li>
<li>Writing proposals</li>
<li>Working with external agencies</li>
</ul>
Areas I cover as a coach include:
<ul>
<li>Leadership, management and team development</li>
<li>Maximising employee engagement and wellbeing</li>
<li>Creating and embedding a company culture</li>
<li>Confidence and self-esteem</li>
</ul>
I have an enthusiastic and empathetic style and take care in my work, as a mentor and coach, to hear what my clients are saying and to work with them in the best way that they chose and enjoy and that brings them the results they are looking for.

My experience
<ul>
<li>I&apos;ve held senior marketing, sales and strategy roles at director level with leading organisations: Philips Electronics, Commodore Computer, IBM Lotus, Harper Collins, The BBC.</li>
<li>I&apos;ve led diverse teams as Client Director and Head of Digital with digital and brand agencies working with larger and small to medium-sized businesses.</li>
<li>I&apos;m a business mentor and leadership coach and I coach private individuals</li>
</ul>
My qualifications
<ul>
<li>BA Hons - Business and Marketing</li>
<li>Diploma in Transformational Coaching</li>
<li>Accredited Coach with the International Coaching Federation</li>
<li>A trained NLP and Hypnotherapy Practitioner</li>
<li>Registered Digital Champion with Digital Kent (an initiative of KCC)</li>
</ul>
My interests
<ul>
<li>Family</li>
<li>Music - as a listener and a performer</li>
<li>Reading - mostly non-fiction</li>
<li>Food - eating out and cooking</li>
<li>Cricket</li>
</ul>

Mentor specialising in Brand, Marketing, Digital

Managing team dynamics and conflict

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My approach is a combination of one to one coaching and team workshops together with an audit of individual conflict styles. 

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Julia is a PR Consultant and Copywriter with a passion for brand storytelling, whether it’s social media copywriting or developing made-to-measure PR and social strategies for brand awareness.
With beginnings in finance, tech and social impact, Julia has since worked with clients in the luxury lifestyle, wellness and travel spheres - most recently as a Travel PR at one of the UK’s leading agencies in the industry, Mason Rose. Now, Julia draws on an extensive network of media and social connections to deliver far-reaching results that surpass KPIs through made-to-measure PR and social strategies. A fluent French speaker, Julia has worked in both Geneva and London with the likes of Givaudan, Mastercard, Waterdrop as well as many of the world’s finest hotels, including The Royal Crescent Hotel (Bath, UK), Royal Mansour Marrakech (Morocco), Grand Hotel Tremezzo (Lake Como, Italy) and Adriatic Luxury Hotels (Dubrovnik, Croatia).
https://www.juliamariapr.com/
@juliamariapr_

Founder at Julia Maria PR

Julia Tsavellas

Julia is a PR Consultant and Copywriter with a passion for brand storytelling, whether it’s social media copywriting or developing made-to-measure PR and social strategies for brand awareness.
With beginnings in finance, tech and social impact, Julia has since worked with clients in the luxury lifestyle, wellness and travel spheres - most recently as a Travel PR at one of the UK’s leading agencies in the industry, Mason Rose. Now, Julia draws on an extensive network of

Lunch and Learn: Why authenticity is the answer to your business's success

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