Posted: Fri 24th Sep 2021
Lauren O'Donnell used to prepare her own overnight oats for breakfast every morning, but when she didn't have time to prepare them the night before, she couldn't find any affordable, filling alternatives on supermarket shelves.
Lauren shared her first overnight oat samples at a workshop hosted by Enterprise Nation and TSB back in October 2019 for young, budding entrepreneurs. Feedback was great, and her course attendees became her first customers. Lauren started selling her breakfasts through Instagram, before launching an online store in April 2020.
Since then, Oatsu has sent out thousands of overnight oat pots to hundreds of customers across the UK.
Watch back this recorded Lunch and Learn to hear Lauren share lessons learnt as she recently celebrated her one year business anniversary.
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