Watch back this recorded Lunch and Learn with Melanie Boylan, the director and co-founder of STOMP Social Media Training.

Lunch and Learn: How to cluster your marketing in 7 steps

Webinar

Watch back: How to cluster your marketing in 7 steps

Watch back this recorded Lunch and Learn with 

Find out how you and your business can be seen in as many places as possible and be able to measure the success, to use to your advantage.

Danny is the founder of Short Story Ventures, a venture studio that helps early-stage founders build a fundable startup brand. He is an investor, adviser and director of Founder Institute, the world&apos;s largest pre-seed startup accelerator.
&quot;I believe the best way to be the change we want to see in the world, is to create it through meaningful ventures.&quot;

Brand-First Venture Builder

Lunch and Learn: Crafting a compelling business pitch

Uncover three simple pitch types you need to grow your business from stage, screen or social media.

Hello! I am a Programme Manager at Enterprise Nation, with a passion for providing support for small business owners through digital campaigns with our partners. I have a particular love for all things marketing, online and in-person events and strategy!&nbsp;

Programme Manager

Next Generation: Market and access customers for your service

A group for all Next Generation participants. Join other likeminded entrepreneurs and trainers to learn how to stick to weekly goals and be held accountable for your business! If you’re not part of the Next Generation Bootcamp but would like to connect with like-minded business owners, don’t worry, there’s a group for you too!

I’ve worked in marketing for over 20 years, and I love it! No two days are the same and it’s this variety that makes marketing so special for me.
The last company I worked for, Constant Contact, gave me the opportunity to work with 100s of small businesses across the UK. It was the best nearly four years I’ve had in a job! The business owners I met were (and still are) incredible. You could say I was bitten by the small business bug.
In 2016, I was made redundant. I knew I still wanted to work with micro businesses, so when my husband said I should start my own business, I didn’t need a huge amount of convincing. After all, I loved sharing email marketing tips with small business owners, and this way, I could do it all the time. How could I not love that?
Something that has made running my business easier is tech. And not just for marketing. I’m a big advocate for using technology to streamline what I do. Given I’m the only person in my business, anything that makes my life easier is a win in my books. Here’s some of the tech that powers my business:
<ul>
<li>Accounting – I use an online tool that helps me keep track of what I’m spending, generate invoices (and automate sending them), as well as doing my expenses.</li>
<li>Payments – clients that pay me a set amount each month do so by direct debit. I use GoCardless to help me do this. I also use Stripe to help those who want to pay by credit card. It all gets automatically reconciled in my accounting app!</li>
<li>Design – I’m a BIG fan of Canva. I’ve been using it almost as long as I’ve been running my business. Anything is possible in Canva for those of us not blessed with design skills!</li>
<li>Industry knowledge – I have Google Alerts set up so I can keep up with trends in email marketing and the small business world. I also get alerts if I or my business are mentioned anywhere online.</li>
<li>Email marketing – where would I be without it? I use <a href=&apos;https://www.constantcontact.com/partner-offer?pn=marketingbyminal&intent=try&plantype=better&apos; target=&apos;_self&apos;>Constant Contact</a> for sending all my emails – my regular newsletter as well as my automations. It has a bunch of other digital tools too.</li>
<li>AI – OMG, how much time am I saving using AI? Around 4-5 hours a WEEK! That’s right, it’s a massive game-changer. I use ChatGPT.</li>
<li>My mobile – mustn’t forget this! I’m never without it. It helps me run my business when I’m not at my desk.</li>
</ul>
Now, if you struggle with getting your email marketing done, I’d love to hear from you. You didn’t start your business to become an email marketing expert. You do what you do because you love it. I want to help you figure out the email marketing stuff so that you can make money! It’s as simple as that. When you succeed, so do I. Plus, I get a warm glow knowing I helped you. Get in touch and tell me about your email marketing struggles!

The Muffin Email Marketing Package

Perfect for those in a time crunch, ‘The Muffin’ is your quick fix to email marketing. Just send me your content, and I’ll handle the rest – from crafting engaging subject lines to scheduling the send-off. 

It’s hassle-free, straightforward, and ideal for getting that one important email out with ease. What it includes:

1 email, featuring up to 3 topics.
You send me all the content, including images you want to use.
I’ll do 2 rounds of edits to make sure it’s perfect for you.
I’ll craft your s

Meena: Founder of talonX - Empowering SME Businesses through Strategic HR Solutions
I founded talonX with the purpose of offering more than just the traditional HR consultancy services. My goal was to provide big company HR services to small and medium-sized enterprises (SMEs) with a focus on agility, excellence, and a partnership-driven approach. Essentially, I wanted to create an HR function that understands your business without the need to hire a full-time HR resource.
With over 20 years of experience working in senior positions within professional services and the tech sector, I offer operational, tactical, and strategic HR experience, underpinned with excellent employment law knowledge. I can help businesses navigate and avoid complex legal issues.
I help SMEs build solid foundations from which to grow, helping them to attract, retain, and develop their people to become sustainable, revenue-driven businesses.
As a Fractional HR Director, I provide my clients with the expertise and insight of a seasoned HR professional scaled to meet small and medium-sized businesses&apos; unique needs. This model ensures cost-effectiveness and aligns HR strategies directly with business goals and visions.
Translating Strategy into Action:
My approach to offering HR consultancy is to add value to my clients. As an accredited OKR Coach, I bridge the gap between strategic vision and operational excellence. I help organisations decode their long-term objectives into actionable, measurable goals, ensuring a cohesive and focused approach to the strategic objectives of the business.

Founder

Meena Sangar

Meena: Founder of talonX - Empowering SME Businesses through Strategic HR Solutions
I founded talonX with the purpose of offering more than just the traditional HR consultancy services. My goal was to provide big company HR services to small and medium-sized enterprises (SMEs) with a focus on agility, excellence, and a partnership-driven approach. Essentially, I wanted to create an HR function that understands your business without the need to hire a full-time HR resou

Lunch and Learn: How to cluster your marketing in 7 steps

Watch back: How to cluster your marketing in 7 steps

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