Lunch and Learn: Five ways you can create an effective marketing plan

Andrew Batty
Andrew BattyCreative Marketing Services

Posted: Tue 10th Aug 2021

In this Lunch and Learn, Andrew Batty, managing director of Creative Marketing Services, offers his expert insight into how to develop an effective marketing plan for your business.

Key takeaways from this session: 

  • Understand the basic elements of a marketing plan 

  • What you'll need to include in your marketing toolkit

  • How to build your marketing plan or strategy into your business

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Andrew Batty
Andrew BattyCreative Marketing Services
40 years markeitng experieince but bang up to date with digital marketing which is simply another - very effective - tool in the marketing toolbox. I'm the founder and Managing Director of Creative Marketing Services, a Leeds and London based full service marketing agency. What is a full service agency? One which covers all areas of marketing and as such is media neutral and impartial. So, the team of 20 here cover strategic marketing advice, web design/coding/upgrading/managing, social media marketing management, search engine optimisation, pay per click/adwords, copywriting and content, PR press relations reputation management and influencers, graphic design, brand management logos and corporate identities, media planning and buying. I'm a Fellow of the Chartered Institute of Marketing, a Fellow of the Institute of Practitioners in Advertising, a Fellow of the Communciations Advertising and Marketing Foundation, writer, broadcaster and awards judge. I firmly believe that markeitng can and should deliver tangible results and get my kicks from proving it.

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