Posted: Mon 18th Apr 2016
Welcome to our Member Masterclass, part of a series of weekly live online advice sessions only available to Enterprise Nation members.
On Tuesday 19 April the session was hosted by Fay Easton, Enterprise Nation Regional Champion for Telford and Shropshire, a pop-up expert and operator of co-working hubs.
Business owners need customer interaction and market testing opportunities as well as benefiting from retail experience and a bricks and mortar presence. Pop-ups provide platforms for these commercial requirements and traders gain more customers, increase turnover, build new contacts and improve market exposure. In this Member Masterclass, Fay explains how to get it right.