Posted: Tue 29th Sep 2015
Broadcast at 12.30pm on Tuesday 29 September with Vanessa Lanham-Day of On-Track Marketing. Vanessa teaches us about marketing funnels and why having one is essential to your business success.
Whether you can define yours or not, every business has a marketing funnel. The trouble is, unless you have real clarity about how a marketing funnel needs to work in your business, the chances are you are missing out on potential business. In this session Vanessa explains what a marketing funnel is, defines the two main purposes of your marketing funnel and explains the six essential components and how these will work for your business.