The awesome Enterprise Nation members pitching to Holland & Barrett on Friday

The awesome Enterprise Nation members pitching to Holland & Barrett on Friday

Posted: Mon 19th Mar 2018

Entrepreneurs will gather in London this Friday (23 March) to hear from industry experts about growing a brilliant wellness business at the Wellness Exchange.

Among those on stage will be these three Enterprise Nation members who will pitch products to buyers from retail giant Holland & Barrett.

If you'd like to see the pitches live and hear from the other great speakers, tickets are still available.

Pitching to retail buyers in one of the many benefits of Enterprise Nation membership.

See upcoming opportunities here and if you're not a member, buy the combined event/membership ticket to the Wellness Exchange which gives you membership for a year and 25% off the event.**

Jeff Webster, Hunter & Gather Foods

Describe your business in one sentence.

We challenge conventional wisdom in all that we do to bring products that are superior in taste, quality and health.

Why do you want to pitch and why do you believe your product is right for Holland and Barrett?

Our avocado oil mayonnaise made with free range egg yolk, apple cider vinegar and Himalayan sea salt is a unique health-oriented offering to the customers at Holland & Barrett and would fit well with the health-conscious customers and products sold by the company.

We have many requests from customers to get our mayonnaise stocked in Holland & Barrett and are currently listed with wholesaler, Tree of Life.

We also note that Holland & Barrett do not currently stock an extra virgin avocado and that ours is the finest available in the market due to our meticulous pressing process.

Our oil is incredibly versatile that would substantially increase the offering at Holland & Barrett in their culinary oil range for customers.

It has a very high smoke point, is high in monounsaturated fats and vitamin E and also tastes absolutely delicious and compliments many flavours rather than overpowering them.

What is your vision for the future of your business?

We want people to be the best versions of themselves and the first step in doing so is by eating real food.

At Hunter & Gather we believe that consumers deserve better choices and these choices should not only taste great but should also be outrageously healthy.

Our 100% natural products will always the finest ingredients so consumers can enjoy the delight of real food, without sacrificing taste for health. We will always be free of health-compromising sugars, havoc wreaking grains and inflammatory, poor quality fats.

We have additional mayonnaise flavours in our pipeline along with salad dressings.

Alexandri Davies, CHAM

Describe your business in one sentence.

The original chia seed CHAM, here to revolutionise the jam and fruit spreads market!

Why do you want to pitch and why do you believe your product is right for Holland and Barrett?

Jam is undoubtedly a delicious product, but it is also traditionally sugar laden. We realised there was a lack of healthier alternatives and that existing brands weren't appealing to young and health-conscious consumers.

Recently, we've witnessed the huge rise in popularity in the nut butter market, taking it from fat-laden spread to health food.

Now it's time for CHAM to do the same to the fruit spreads market. With around 50% less sugar (and calories) compared to traditional jam, we aren't actually allowed to call ourselves jam. We don't contain enough sugar which we think is a good thing!.

We believe CHAM would fit well in Holland & Barrett as an innovative health product that offers a unique twist on a classic. Holland & Barrett's customer base is health focused, but aren't willing to compromise on flavour or quality.

CHAM is a healthier alternative but also full of taste and is an exciting and engaging emerging brand. We also feel we add a benefit to Holland & Barrett by not only expanding an existing product category, but by creating a new category in itself.

CHAM is simply fruit, chia seeds and a sprinkle of vanilla powder. No funny business. We're vegan and pectin free. Those omega and protein filled chia seeds create that jammy texture for us. CHAM is something original as the only chia seed fruit spread.

CHAM embodies the freedom to make healthier choices, without sacrificing fun, or the freedom to choose what to eat.

Customers are going to not only be slathering this on toast, but also spooning it on their porridge, adding it to their smoothies, baking it and eating it directly from the jar.

What is your vision for the future of your business?

Product range expansion

We intend on expanding the CHAM range not only in terms of flavours, but in terms of including superfoods to supercharge our CHAMS. We will also look to diversify the brand into other product categories.


We intend on building a brand loyal customer base who remain consistently engaged with the brand via social media, events and our blog and recipes on the website.


We are in talks with various other health food brands, from fellow start-upsto well established names. Due to CHAM's versatility we can see endless opportunities to collaborate, from nut butters and porridges, to coconut yoghurt and healthy cakes.


As well as working in collaboration with wellness events throughout the calendar, we intend to create CHAM events, such as baking classes and a healthy afternoon tea.

Sofia Belcadi, 1001 Remedies

Describe your business in one sentence.

1001 Remedies offers aromatherapy remedies that are aimed at improving people's lives by introducing new wellbeing rituals using plant-based, proven products.

Why do you want to pitch and why do you believe your product is right for Holland and Barrett?

1001 Remedies' products are aimed at improving our clients' wellbeing and provide natural solutions for small daily ailments such as sleep, cold and flu.

The idea is to provide natural alternatives to medicines for small daily ailments that preserve people's health in the long-term.

Magic Skin is a natural alternative for acne based on aloe vera and powerful antiviral, antibacterial and skin healing essential oils such as cistus and helichrysum essential oils.

Traditional treatments against acne usually involve antibiotics that are efficient in the short-term but tend to destroy the good and bad bacteria and repetitive use could alter the local immunity.

With 1001 Remedies products, we provide a targeted solution while preserving the body's natural defences in the long-term using natural active ingredients.

We see a fit with Holland & Barret due to the therapeutic wellness side of the brand.

In addition, our marketing strategy is in line with Holland & Barret's around education through content. The brand is doing typically very well with retailers following this strategy such as Victoria Health.

The audience is also aligned with Holland & Barret; both older and younger bracket demographics.

From the data we gather from online sales, we attract both the young elderly (55-64) and wellbeing millennials for which quality of life is of that utmost importance.

What is your vision for the future of the business?

In the near-term, our goal consists of extending the range with more wellbeing oriented products that are led by customer demand as well as expanding further our online presence to foster brand awareness and engagement through more content, education about the ingredients we use, their properties and benefits in parallel of a wider physical distribution.

Our ambition is to become an integral part of our clients' day to day life offering them natural, efficient and proven products at each important moment of their day eventually improving their lives.

Wellness Exchange is supported by:

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

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