Discover an effective strategy for understanding your customers, getting inside their heads and hearts.

StartUp Series: The art of customer profiling

Webinar

discusses the secrets to getting to know your audience, while 

 shares essential best practices on how to get inside your customers' heads and hearts and why empathy is important to connect with your customers.

This event is part of a series of online workshops for StartUp UK. 

StartUp UK: Turn your good idea into a great business

 for resources that give you the education and inspiration to get started on your entrepreneurial journey.

The art of customer profiling

How to get inside your customers' heads and hearts, and why knowing your customers gives you an advantage.

I manage the HubSpot for Startups program for UK &amp; Ireland. Through partnering with VCs, Accelerators, Incubators and Entrepreneurial Organisations, we educate startups on all things sales &amp; marketing.
Prior to HubSpot, I worked at Enterprise Ireland where I both advised and secured investment for Irish tech startups and SMBs.

Head of HubSpot for Startups UKI

Tech Hub digital drop-in: How to maximise your sales prospects

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I&apos;m the CMO at Enterprise Nation and I have over a decade of experience working in marketing and across the small business space.&nbsp;
I am based in Brighton, West Sussex and I thoroughly enjoy investing my time in developing my marketing and community-building skills to support UK entrepreneurs.&nbsp;
I have experience across social media, digital marketing, content production, PPC and partnership building.
My previous roles have included:
<ul>
<li>Head of Marketing at Escape The City</li>
<li>Head of Partnerships at Moneypenny</li>
<li>Head of Marketing and Communications at StartUp Britain</li>
<li>Establishing myself as a freelance marketing consultant</li>
<li>Working pro-bono for ambitious start-ups</li>
</ul>

Chief Marketing Officer

Marketing for small businesses

Whether you're starting or scaling, finding effective marketing strategies is critical. Join this group to connect with like-minded small business owners to share and discuss marketing tips.

Hi
I&apos;m Elisa, Growth Manager for <a href=&apos;https://www.peachlovesdigital.co.uk/&apos; target=&apos;_self&apos;>Peach Loves Digital</a>.
We blend creativity, marketing &amp; technologies so clients can flourish in an age of digital transformation.
We&apos;re a tech company with a sprinkle of difference! We behave as an agency but combine the rigor of an MSP to provide a fearless cutting-edge and centrailised solution to our clients. Our specialisms are, Digital, Design, Marketing, Technologies, Artificial Intelligence, and Security.
We have also created a dedicated small business offering called <a href=&apos;https://www.peachlovesdigital.co.uk/collections/small-business-marketing-service&apos; target=&apos;_self&apos;>Wizzyl</a> which contains the services required for start-ups and small businesses to get ahead.
<ul>
<li>Within our Wizzyl offering you can build your website completely free of charge <a href=&apos;https://www.peachlovesdigital.co.uk/products/create-a-free-website&apos; target=&apos;_self&apos;>click here</a>, to save a minimum of £650.</li>
<li>We can build a Wizzyl website for you for £650 by clicking <a href=&apos;https://www.peachlovesdigital.co.uk/products/built-for-you-ecommerce&apos; target=&apos;_self&apos;>click here</a> depending on the brief.</li>
<li>We can build an E-commerce Wizzyl website for £800 by clicking <a href=&apos;https://www.peachlovesdigital.co.uk/products/built-for-you-ecommerce&apos; target=&apos;_self&apos;>click here</a> depending on the brief.</li>
<li>You can take advantage of a local business SEO tool <a href=&apos;https://www.peachlovesdigital.co.uk/products/pld-local-business-seo-tool?selling_plan=1148223658&variant=43303821770922&apos; target=&apos;_self&apos;>click here</a> that provides a centralised location for your channels such as social media, Google Business, Waze, Uber, and more (50+ channels) from one place, the tool is free for 30 days and is only £14.99 after.</li>
<li>You can take advantage of our Wizzyl micro retainers that cover, <a href=&apos;https://www.peachlovesdigital.co.uk/products/wizzyl-design-package&apos; target=&apos;_self&apos;>design</a>, <a href=&apos;https://www.peachlovesdigital.co.uk/products/social-media-package&apos; target=&apos;_self&apos;>social media</a>, <a href=&apos;https://www.peachlovesdigital.co.uk/products/advert-design-package&apos; target=&apos;_self&apos;>advertising</a>, and digital marketing for £399 per month, or you can combine multiple micro retainers to receive discounts, plus there is no long-term contract to sign, we roll the agreement monthly for Wizzyl customers.</li>
<li>You create a Wizzyl Business email account for £3.99 per month, <a href=&apos;https://www.peachlovesdigital.co.uk/products/wizzyl-business-email?selling_plan=1178239146&variant=44608566591658&apos; target=&apos;_self&apos;>click here</a></li>
<li>You can also take advantage of a range of hosting packages and support and maintenance, <a href=&apos;https://www.peachlovesdigital.co.uk/collections/small-business-marketing-service&apos; target=&apos;_self&apos;>click here</a></li>
</ul>
Can&apos;t wait to meet you and understand any requirements you may have, we are here to help whether a start-up or SME. We also have a special scheme for start-ups, we pick three companies every 6 months and provide a free website and mentorship from our CEO.&nbsp;
Elisa&nbsp;

Growth Manager 

Design Services 

Elevate your brand and maximise your marketing with customer design and UX. We are a highly creative team with a pinch of technical innovation.

Are you keen to see your cutting-edge tech ideas come to life? You&apos;re in the right place!
Hey there! I’m Mardien, the Founder of Today Consultancy Ltd.
I founded this consultancy because I noticed something troubling: many businesses struggle to bring their digital and data products to market successfully. They often lack the specific expertise or resources needed, and hiring full-time isn&apos;t always the solution.
That’s where Today Consultancy Ltd steps in. 
With nearly two decades in market research and over 12 years specializing in digital solutions, apps, and data products, I&apos;ve learned how to turn ideas into reality. My dedication to industry standards is evident in my contributions to initiatives like the Market Research Society’s Data Quality program.
At Today Consultancy Ltd, we&apos;re here to help your business thrive in the digital world.
We specialise in guiding businesses through the process of building commercially successful digital and data products. 
From validating your idea to crafting top-notch digital solutions, we&apos;ve got you covered.
Whether it&apos;s apps, dashboards, bots, or anything in between, we have the skills and experience to bring your vision to life.
And that’s not all! 
We&apos;ll even handle tasks like designing your website and managing your SEO, ensuring your new digital venture gets the attention it deserves.
Don&apos;t let your ideas gather dust. We are here to help you turn them into reality.
Imagine a future where your company’s digital products aren’t just surviving, but thriving.
Did you know that a staggering 95% of new digital products launched each year fail? Why?
Because they lack a clear strategy and direction. To avoid becoming part of that statistic, you need:
- A solid product strategy aligned with your company&apos;s goals.
- A roadmap that incorporates feedback from your team and customers.
- A digital product that keeps customers coming back for more.
- A plan to create an environment where your product can grow.
- A strategy to maximize your assets, whether it&apos;s data or technology tools, for increased efficiency and revenue.
Stop worrying about the direction of your product. Let us guide you from idea to revenue.
Let’s work together to bring your innovative ideas to life, starting Today.

Founder and Lead Consultant

Mardien Drew

Are you keen to see your cutting-edge tech ideas come to life? You&apos;re in the right place!
Hey there! I’m Mardien, the Founder of Today Consultancy Ltd.
I founded this consultancy because I noticed something troubling: many businesses struggle to bring their digital and data products to market successfully. They often lack the specific expertise or resources needed, and hiring full-time isn&apos;t always the solution.
<

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