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Posted: Wed 29th Nov 2023
It's time for episode eight in season six of the Small Business Sessions, Enterprise Nation's podcast powered by the business.connected online training programme.
Joining freelance journalist Dan Martin is Cat Byrne, founder of Gatto Web.
Cat is a Manchester-based creative designer who set up her business in 2014. She helps small companies to develop a strong brand so they stand out and attract their target customers
In the episode, Cat and Dan delve into what makes a great brand, how to stay consistent with yours and top tips for great design.
During the show, Cat shares brilliant advice and insights, and discusses the following topics:
What branding is and why it's important for small businesses
How small business owners decide can decide what their brand is
How to maintain brand consistency
What makes great design
The secrets to a well-designed website
The importance of photography in branding
How business owners reflect their brand on social media
Common mistakes to avoid with small business branding and design
How to know it's time for a brand refresh
You can also listen on other platforms and Enterprise Nation.
The business.connected hub is a free online training programme of workshops, webinars and e-learning modules designed to help businesses go digital and adopt new technology. Take me to the hub now
