Join us for this masterclass in which Janet-Milner Walker and Susan Ayton discuss how you can develop your beauty brand from concept to shelf.

How to develop a successful beauty brand

Webinar

, founder and managing director of Ayton Global Research, and 

, founder and managing director of Bespoke Advantage, discuss:

Online masterclass: How to develop your beauty brand

Two Enterprise Nation members and business founders discuss the steps involved in creating a beauty business.

I help purpose-driven business owners create targeted, effective and valuable video content that empowers their businesses to grow.

20+ years broadcast TV experience fused with deep knowledge and enthusiasm for all things digital + video marketing. I&apos;m passionate about video and its power to connect and inspire new online audiences, transform business awareness, sales and customer engagement.&nbsp;

There has never been a better time to create your own video content - to be the author of your own business story, and really embrace the opportunities that exist online. I&apos;d love to help you do that.&nbsp;

I also love: video, business, music, planes and tea. Not always in that order.

Video Marketing | Video Consultancy + Production

Lunch and Learn: How to create stunning video content for your business

Discover how to create amazing video content for your business using Wave.video.

Hello! I am a Programme Manager at Enterprise Nation, with a passion for providing support for small business owners through digital campaigns with our partners. I have a particular love for all things marketing, online and in-person events and strategy!&nbsp;

Programme Manager

Next Generation: Market and access customers for your service

A group for all Next Generation participants. Join other likeminded entrepreneurs and trainers to learn how to stick to weekly goals and be held accountable for your business! If you’re not part of the Next Generation Bootcamp but would like to connect with like-minded business owners, don’t worry, there’s a group for you too!

I&apos;m Steve Paul – Business Mentor, Leadership Coach and co-founder of the Marketing Mindset Partnership
Work with me as your business mentor and I will provide you with practical hands on support for you and your business in your ambitions for growth, profit and reputation. That support is based not only on my knowledge and skills but also on my experience heading up marketing and sales teams within businesses and as Head of Digital in independent marketing agencies.

Over the last 6 years I have built a mentoring and coaching practice to support professionals in small to medium-sized businesses that are looking to grow and succeed. That support includes coaching individuals who want perform at their best for their business, their colleagues and themselves.

I work with my clients – from the leadership team to the hands-on teams – to equip them with the mindset, the methodologies and the tools to plan and execute activities that will deliver sound results.

Areas that I cover as a business mentor include:
<ul>
<li>Using digital for effective marketing and sales</li>
<li>Digital for internal communications</li>
<li>Developing brand and value proposition, and competitive positioning</li>
<li>Marketing planning</li>
<li>Developing and presenting pitches</li>
<li>Writing proposals</li>
<li>Working with external agencies</li>
</ul>
Areas I cover as a coach include:
<ul>
<li>Leadership, management and team development</li>
<li>Maximising employee engagement and wellbeing</li>
<li>Creating and embedding a company culture</li>
<li>Confidence and self-esteem</li>
</ul>
I have an enthusiastic and empathetic style and take care in my work, as a mentor and coach, to hear what my clients are saying and to work with them in the best way that they chose and enjoy and that brings them the results they are looking for.

My experience
<ul>
<li>I&apos;ve held senior marketing, sales and strategy roles at director level with leading organisations: Philips Electronics, Commodore Computer, IBM Lotus, Harper Collins, The BBC.</li>
<li>I&apos;ve led diverse teams as Client Director and Head of Digital with digital and brand agencies working with larger and small to medium-sized businesses.</li>
<li>I&apos;m a business mentor and leadership coach and I coach private individuals</li>
</ul>
My qualifications
<ul>
<li>BA Hons - Business and Marketing</li>
<li>Diploma in Transformational Coaching</li>
<li>Accredited Coach with the International Coaching Federation</li>
<li>A trained NLP and Hypnotherapy Practitioner</li>
<li>Registered Digital Champion with Digital Kent (an initiative of KCC)</li>
</ul>
My interests
<ul>
<li>Family</li>
<li>Music - as a listener and a performer</li>
<li>Reading - mostly non-fiction</li>
<li>Food - eating out and cooking</li>
<li>Cricket</li>
</ul>

Mentor specialising in Brand, Marketing, Digital

Marketing Planning

Marketing planning is an essential process for businesses that want to promote and sell their products or services effectively. It ensures that marketing efforts and expenditure are focused, targeted, and aligned with the needs and buying intentions of the target market.

Marketing planning starts with understanding what are your most profitable market segments how to reach them. 

Then the critical stage is developing a clear persona of the target audience - who they are, what information they 

Hey there! I&apos;m Monica, a Marketing Strategist that&apos;s going to help you grow your business fast by making sure you stand out in your niche and create the perfect marketing messaging to attract the right people and sell your offers!
My mission is to help you feel empowered and confident to consistently show up for your business and audience and of course, sell out your launches, whilst positively supporting you through the emotions and doubts associated with building a business! Let&apos;s work together and:
<ul>
<li>Nail your niche and identify your ideal client - We&apos;ll make sure you have a clear understanding of your ideal client&apos;s urgent needs, their objections and results they want to accomplish</li>
<li>Validate your offer and package it to be irresistible - Because no matter how good you *think* an offer is, you want to know for sure that your ideal clients will happily pay for it!</li>
<li>Discover YOUR perfect marketing voice &amp; messaging - You&apos;ll never wonder HOW to stop the scroll and HOW to talk about your business and your programs ever again!</li>
<li>Define your brand voice and positioning, including your brand colours and website design to stand out and magnetize your audience with your online presence</li>
<li>Develop a high-converting sales funnel - we&apos;ll come up with a funnel strategy that both grows your email list/audience and makes consistent sales for you</li>
<li>Optimize your email sequences/automations and set up your memberships/courses to encourage engagement, completion rates and stellar testimonials</li>
</ul>
I can definitely help you if:
<ul>
<li>You&apos;re always stuck staring at a blank page because you don&apos;t know how to write your content to showcase the value of your program - especially without sounding salesy</li>
<li>You&apos;ve bought so many courses and programs on how to sell your services but you&apos;re always coming back to the same problem - you don&apos;t know what THAT perfect key messaging is</li>
<li>You want to structure and present your website/social media content in an attractive and highly valuable way but you&apos;re not sure how to make your offers stand out and become more visible to the right people</li>
<li>Basically you&apos;re missing that simple, proven step by step strategy and design to follow so you can stop second-guessing everything you&apos;re doing!</li>
</ul>
If this is you, then you&apos;re in th right place! <a href=&apos;https://www.launchwithmonica.com/calendar&apos; target=&apos;_self&apos;>Book a call here</a> and see how we can work together!

Marketing coach

Monica Moldoveanu

Hey there! I&apos;m Monica, a Marketing Strategist that&apos;s going to help you grow your business fast by making sure you stand out in your niche and create the perfect marketing messaging to attract the right people and sell your offers!
My mission is to help you feel empowered and confident to consistently show up for your business and audience and of course, sell out your launches, whilst positively supporting you through the emotions and doubts associated with building a business

Online masterclass: How to develop your beauty brand

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