Lunch and Learn: How to write engaging and effective blog content

Sally Day
Sally DaySaltoria Marketing Ltd

Posted: Fri 9th Dec 2022

In this Lunch and Learn, Sally Day, co-founder of Saltoria Marketing, explains the essential elements that make an impactful blog. She also details how you can best put marketing actions in place for your blog and how to keep the momentum.

Sally established Saltoria Marketing through her passion for making marketing accessible for small businesses and providing them with the same opportunities that big brands get. She has 15 years' experience in copywriting and has supported many businesses with content marketing and writing blog posts.

Key takeaways from this session:

  • How to effectively plan your blog content for success

  • How to use layout and visual aids to your advantage

  • How to be memorable and use storytelling effectively

Sally Day
Sally DaySaltoria Marketing Ltd
Sally is one half of Saltoria Marketing. Saltoria is your virtual marketing team – we are an extension of your team and your favourite outsourced colleagues. Sally and her business partner Vittoria set up Saltoria about 2 years ago when they were made redundant and really wanted to keep working together. They are super passionate about making marketing accessible for everyone and giving small companies the same opportunities that big brands get. Saltoria is here to make marketing fun and accessible for everyone. They help you achieve great results through simple, effective and affordable digital marketing activities.

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