Why focus is the biggest marketing hack

Have you ever felt overwhelmed by the amount of things you’ve been told you should do to market your small business?

In this Lunch and Learn, Natalie De Luca takes you through some strategies you can apply to your own business to increase the impact of your marketing.

In a digital world full of distractions, learning to focus on less is the key to achieving more.

Topics covered in this session

• Why focusing on your customer will help increase your visibility

• How to decide where to focus your marketing efforts

• How to decide the focus for what you say in your marketing

About the speaker

Natalie brings over 12 years of marketing experience from a search agency to her recent role as head of performance at Tails.com.

Now a marketing consultant who helps D2C brands with customer growth strategies, you can work with Natalie in a variety of ways, from mentorship to fractional head of performance marketing support.

Relevant resources

• The ultimate guide to small business marketing in the UK

• How to create a marketing budget for your small business

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