Posted: Tue 25th Aug 2020
Lewis Hackney is the founder of marketing agency, Etch'd. Lewis joined Lunch and Learn to argue that in today's ruthlessly competitive markets, companies without a 'face' offer little identity and orginiality - thereby losing competitive advantage and falling behind. Lewis believes people buy from people and even in a digital world, it is more important than ever to have a face to your brand.
In this webinar, Lewis offers practical advice on how you can go about establishing a human face for your business, through brand narrative, marketing and social media content. Lewis also provides examples of businesses that have successfully established a 'face', taking them from obscurity to market leaders and influencers.