Promoting your small business like a pro using Adobe Express

Are you a small business owner who handles your own marketing and designs your own assets? This session is for you!

Discover the latest social media trends that grab attention and drive engagement. Learn how to effortlessly create stunning marketing assets with Adobe Express – no design experience is required.

Topics covered in this session

• Stay up to date with the latest social media and marketing trends for 2025

• Use Adobe Express to express your social media marketing strategy

• Easily create social media posts for every channel

• Generate and rewrite engaging captions that convert, powered by AI

• Build and schedule your content calendar

As an Enterprise Nation member, you can get three months' access to Adobe Express Premium for free – just redeem the offer at this link.

About the speaker

Kim Darragon is a marketing and events expert with 17 years of experience and the founder of Kim Does Marketing, a consultancy for small businesses and start-ups.

Previously, Kim led marketing for fast-growing brands, such as the global magazine Monocle, start-ups in the programmatic and medtech spaces and many more. She is also a university lecturer, content creator and Adobe Express ambassador.

Relevant resources

• Branding basics and how to stand out from competitors

• The dos and don’ts of using AI for social media

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