Lunch and Learn: Master your marketing with PPC advertising

Emma Goode
Emma Goode24 fingers Ltd

Posted: Tue 30th May 2023

In this Lunch and Learn, Emma Goode, founder of 24 fingers, explains the basics of pay-per-click (PPC) advertising. She also covers how it works, the different types of PPC ads, and how to set up and manage a successful PPC campaign.

24 fingers is an award-winning digital marketing agency that helps small business owners who are all fingers and thumbs with their marketing.

Key takeaways from this session:

  • Understand the basics of PPC advertising and the different types of ads available

  • Discover best practices for keyword research, ad copywriting, and campaign management

  • Learn how to track and analyse your PPC campaigns to optimise performance and achieve better results


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Emma Goode
Emma Goode24 fingers Ltd
Hi. We’re 24 fingers, an award-winning digital marketing agency. We help small business owners who are all fingers & thumbs with their marketing to grow their brand. Founder Emma Goode is the proud Local Leader for Enterprise Nation in Essex. Whether it’s getting more leads from social, increasing brand awareness or engaging with your customers, our fingers can help add extra digits to your bottom line. We work with start-ups and companies both big and small, as well as individuals who need a helping hand navigating the ever-changing world of social media. We know how difficult it can be for businesses to keep up with all the algorithm updates. Coming from a copywriting and publishing background, our expert team of content creators also know just how powerful great content can be. Just ask the 26 million people who saw our ‘Nostalgia’ campaign for one of our clients. That was achieved without spending a penny on paid advertising too. Powerful stuff, eh? Whether you need an SEO strategy, help with social media management, advice on what to blog about, how to get more sales from social, or you fancy coming along to one of our practical social media training workshops, our hands are here to support you and your business, whatever stage you’re at. Click here to book your free Strategy Session.

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