Lunch and Learn: How to master cross-selling and upselling

Tom Luke
Tom LukeClosers Ace

Posted: Tue 13th Feb 2024

In this Lunch and Learn, Tom Luke dives into practical strategies and proven techniques for implementing effective cross-selling and upselling. He also uncovers the secrets behind these influential sales approaches, identifies opportunities, embraces a customer-centric mindset and understands how to measure success.

Tom established Closers Ace after consistently observing the insufficient investment made in sales personnel and their skill development. Through proper recruitment, education and a cultural shift, Tom aims to transform the sales landscape into a thriving and invigorating sector, rather than one plagued by high turnover and continual burnout.

Key takeaways from this session:

  • Discover what effective cross-selling and upselling are

  • Understand the impact each of these methods has on your business

  • Learn the skills needed to successfully sell

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Tom Luke
Tom LukeClosers Ace
"we are on a mission to increase retention in sales" My name is Tom Luke, I am the founder of Closers Ace; as well as a sales professional, educator, motivational speaker & creative. I am a nerudiverse founder who has ADHD & Dyslexia. So I frequently promote neurodiversity in the work place and explain how to launch a business while being neurodiverse.Understanding the sales world is changing; I feel sales is still considered a 'dirty word', moreover, people entering sales are not supported and must fit an old fashioned jacket. I am here to re-educate and create a prosperous future for sales; full of diversity & passion from all walks of life". It was reported by Task Drive that only 17% of companies say they have an effective training programme. And sales training reaps a staggering 353% ROI for the average company. Closers Ace deliver a series of skill developing content and is available for solo members or corporate teams. The information and insight is delivered in a way that is clear & easily actioned. There are already a lot of speakers and information about, but Tom delivers this content in a way that makes it easily malleable to create fast results. 

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