Learn what an exporting strategy is and how to create one for your small business. Discover how to decide where to export and which markets to sell to.

Lunch and Learn: How to create a winning export strategy

Webinar

, CEO of the specialist export consultancy Go Exporting, takes you through the steps of developing a strategy to help with your international growth.

Mike has a wealth of experience across a multitude of sectors from consumer goods to heavy industry.

Go Global: Free support and guidance to help UK businesses kickstart their international trading

Kickstart your international trading with this free programme of support from Santander and Enterprise Nation. 

Go Global  Lunch and learn - How to create a winning export strategy

Take your next step and devise an export strategy that will help you on your business growth journey.

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

Lunch and Learn: Understanding international trade processes and language

Find out about how the UK trades with other countries and what goes into it. 

Head of marketing at Enterprise Nation. Feel free to book in a chat with me to discuss anything from marketing, how to get involved with Enterprise Nation, how we can support you and more.
In my spare time, I love discovering independent places to eat, drink and shop!

Head of marketing

Beauty and Wellness exchange

Are you looking to start or grow a beauty or wellness brand? Join our group of like-minded small businesses and start-ups who are looking to start and grow as well.

I’m an independent consultant, trainer and mentor helping business leaders – and their teams – find new ways to solve problems, embrace change and make it happen.
I have broad experience built on a career that started in the late 90s in advertising and moved quickly into the fast-growing world of digital and technology.
I’ve held leadership roles at global networks and consultancies, working with British Airways, BT, McLaren Automotive, Mars, P&amp;G and RBS, and boutique creative agencies working with Budweiser, Drambuie and Peroni. I’ve also co-founded a marketing agency and worked for an industry association, prior to setting up my own consulting business in 2016. This has enabled me to work with a vast range of businesses, all with different challenges to overcome and opportunities to grab hold of. I’m incredibly proud of what we’ve achieved and the relationships we’ve built together.
I get my energy and fulfilment from bringing people together and creating an inclusive space where they feel they can be themselves. My approach is always people-first, starting with a conversation to understand what’s working and what might need to change, before diving into the detail.
You might have a one-off problem that needs solving, a bigger challenge requiring skills and experience not currently in your team, or need someone to talk to for an external perspective.
Some of the problems I help solve:
<ul>
<li>We have a disjointed business strategy with no clear vision &amp; values, focus areas or team buy-in.</li>
<li>We’re stuck in a rut as our founders and company directors are lacking alignment on our path forwards.</li>
<li>We have regular disagreements and difficult conversations with clients, leading to lost business or bad reviews.</li>
<li>Our new business approach is stop-start and we only focus on it when the pipeline is looking empty.</li>
<li>We have a watered-down proposition that tries to be everything to everyone, but doesn’t truly resonate with anyone.</li>
<li>We lack diversity, creativity or innovation, driven by hiring people with similar backgrounds and lived experiences.</li>
<li>Our inconsistent approach to pricing and uncontrolled discounting is affecting profitability and team motivation.</li>
<li>We don’t have the confidence to delegate responsibility so finding purpose and a work/life balance remains a dream.</li>
</ul>
Strategy &amp; Consulting services provided:
<ul>
<li>Business strategy development support</li>
<li>Ongoing business mentoring</li>
<li>Mission, vision and values development</li>
<li>Goal setting, prioritisation and action plan development</li>
<li>Workshop design &amp; facilitation</li>
<li>Behavioural profiling and team effectiveness /performance support</li>
<li>People development and culture strategy</li>
<li>DE&amp;I consulting</li>
</ul>
Training offering (in-house and for individuals to book onto):
<ul>
<li>Managing people - effective delegation, setting and reviewing goals, adopting a coaching mindset</li>
<li>Personal development - giving and receiving feedback, managing conflict and difficult conversations, proactivity and problem-solving skills, time management and productivity</li>
<li>Professional development - negotiation for beginners, presentation skills, pricing, new business, workshop design &amp; facilitation</li>
<li>DE&amp;I - The business case for DE&amp;I, making space for inclusion, embedding DE&amp;I into your culture, an introduction to microaggressions, designing for DE&amp;I</li>
</ul>

Founder

Diversity Equity and Inclusion consulting

Diversity, Equity & Inclusion is a much talked about topic.  But many companies don’t know how to start the conversation, where to focus their efforts or what to prioritise. I’ll help you understand where you’re at, and what you can be doing to build a more inclusive workplace culture that values and celebrates diversity.

I also provide DE&I training across a number of topics including:
- The business case for DE&I
- Making space for DE&I
- How to embed inclusion into your mission, values and c

This is just an Enterpise Nation test account. I&apos;m not here to provide any advice or guidance around digital products. That said, if you&apos;ve stumbled across this account and you want to learn more about how testing can help your business, please drop me a message and I&apos;ll respond.

Lunch and Learn: How to create a winning export strategy

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